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Mary Kay Colombia operations open with an initial investment of $8 million.
New PLMA consumer study finds consumers in the 25–45 age group are increasingly loyal to the stores they use for household grocery purchases; study indicates that many long-held assumptions, shaped by years of market dominance by the Baby Boom generation, are no longer true.
NPD Group reports that U.S. beauty shopping declined in 2014 to reach the lowest level of shoppers since 2008; cuts are occurring in makeup and fragrance.
NuFACE recognized for its advanced technology, steady stream of new products and ideas, and for unique strategies to evolve the business model and anticipate consumer needs.
Beauty sales declined 14%, but increased 5% in constant dollars; strengthening of the U.S. dollar impacting of foreign currency in reported results.
James S. Scully chosen to fill roll due to his consumer expertise, track record of working in complex environments and experience developing opportunities in international markets.
Technology is coming to the rescue with a number of apps designed to show the user how they appear in certain makeup, without the work of applying any. Many of these apps are primitive, and simply involve taking a selfie and letting the user play with a few color filters. But more advanced 3D face tracking apps will soon let users genuinely see themselves in makeup with a few easy selections, trying out new looks within seconds (and without the bother of makeup remover). Future makeup apps, offering a real time “like looking into a mirror” experience of actually seeing your live face in motion and accentuated by virtual makeup effects, could help users quickly settle on new looks, and even help to guide users in applying real makeup.
Clavis Insight Index (CI2), which measures brand online store presence and performance, shows Burt’s Bees and Guess fragrances are best positioned to win their respective categories in the online channel, based on their online store presence and performance in early November 2014.
According to Canadean, body care accounts for 70.6% of the Brazilian skin care market, and the desire to enhance appearance influences 28.8% of this consumption.