Channels Sponsored by
The results represent a 19% increase over the same quarter in 2012, and in greater China, Nu Skin's first quarter revenue increased 90% to $175.7 million, with mainland China's local-currency revenue growing 141%.
North America and Asia Pacific drop for Avon, but overall results better than expected.
With the beauty industry seemingly taking the divergent paths of multifuctional or targeted when it comes to product innovation, Euromonitor theorized on how current trends and industry standings will lead to future growth during a presentation at the 2013 in-cosmetics.
Direct seller impacted by downturn in Europe but gains on the strength of Latin America and Asia; partnerships and celebrity spokesmodel integral to global brand efforts.
The beauty company continues its plan to cut costs, including restructuring and exiting certain smaller, underperforming markets, primarily in Europe, Middle East and Africa.
While the economic rebound slowly builds, consumers continue to play it safe and seek value overall in their retail purchases. With this in mind, brands, manufacturers and retailers need to make the value obvious up front, according to Symphony IRI.
According to Euromonitor's Sean Kreidler, ldquo;The Americas continued to be a dynamic hemisphere for beauty and personal care products in 2012 with more potential for growth in 2013.”
A GCI-moderated panel at Cosmoprof North America will look at how beauty trends of old are being revamped for a greater consumer impact in today's marketplace.
The results cap a challenging year for Avon.
“The results of the study support the conclusion that despite the pervading belief of marketers that consumers and shoppers want to simplify as much as possible, 58% of total respondents believe “Getting into the details” will be a more prominent trend in 2013,” according to Anthem Worldwide.