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New in Online/TV (page 18 of 32)
Feb 28, 2013 | 02:39 PM CST
The digital think tank L2 examined the digital presences of hair care and color brands to find what they are doing right—and wrong—across websites, digital marketing, mobile and social media.
Feb 26, 2013 | 10:27 AM CST
The relaunch also features the beginning of an exclusive content production and syndication partnership between L'Oréal and AOL.
Feb 26, 2013 | 10:19 AM CST
While the economic rebound slowly builds, consumers continue to play it safe and seek value overall in their retail purchases. With this in mind, brands, manufacturers and retailers need to make the value obvious up front, according to Symphony IRI.
Feb 26, 2013 | 10:11 AM CST
The hair care brand is launching a special section of its website in conjunction with its partnership with NBC's Fashion Star to provide new trends, hairstyles and products to consumers.
Feb 20, 2013 | 11:08 AM CST
Kline tracks how the beauty device segment is encouraging more consumer engagement via exclusive options and gift-giving.
Feb 13, 2013 | 02:50 PM CST
A GCI-moderated panel at Cosmoprof North America will look at how beauty trends of old are being revamped for a greater consumer impact in today's marketplace.
Feb 08, 2013 | 08:55 AM CST
“The results of the study support the conclusion that despite the pervading belief of marketers that consumers and shoppers want to simplify as much as possible, 58% of total respondents believe “Getting into the details” will be a more prominent trend in 2013,” according to Anthem Worldwide.
Feb 04, 2013 | 11:33 AM CST
By: Imogen Matthews
Much is made of the importance of social media and Internet retailing, as well as of having an online media strategy, and yet many beauty brands have yet to embrace one. Imogen Matthews, consultant to in-cosmetics, researches the latest social media and e-retail trends and implications for the beauty industry.
Jan 31, 2013 | 01:34 PM CST
In honor of its 50th anniversary, Mary Kay is revamping its website.
Jan 29, 2013 | 10:37 AM CST
Think tank L2 says beauty brands aren't only trying to get their products into the hands of "vloggers," or video bloggers, they are also peppering vlogger videos with InVideo ads.