Most Popular in:
Spas Get Serious: Wellness
By: Sara Mason
Posted: June 9, 2008, from the June 2008 issue of GCI Magazine.
page 4 of 10
Hospitals are also starting to provide alternative therapies to their patients. Natural Resources Spa Consulting, for example, is working with the Henry Ford Hospital system in Detroit, to provide fully integrated wellness services.
The spa and medical communities can and should work together. Both must become knowledgeable about the other and use that knowledge to strengthen their industries. “To address the human and the condition in its entirety, that is where the future is,” says Kim Matheson, president and owner, Natural Resources.
Healthy skepticism is good for both industries. “You don’t have to look very far on either side to see treatment that makes sense and treatment that’s questionable,” says Holistic’s Goldman. Both markets need to be more discerning about what they are doing and work together for the consumer good. “Instead of playing on people’s insecurities, allow people to be healthy and enjoy their lives, making good use of medical and therapeutic resources,” he adds.