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New in Consumers (page 27 of 45)
Jun 07, 2011 | 09:30 AM CDT
By: Kevin F. Gallagher
The niche is all about providing consumers with what they want, and a new niche can be found through analysis of the market while other times it begins with a technological breakthrough.
May 12, 2011 | 01:48 PM CDT
Mintel states that categories improving but not yet thriving; days when favorite beauty products were simply automatic replacement purchases gone.
May 10, 2011 | 11:10 AM CDT
A look at new packaging launches, sustainability efforts and its implications, and meeting consumer demands and expectations through focused consumer studies.
May 04, 2011 | 03:51 PM CDT
By: Earl Trout
How U.S. consumer insights impact packaging strategy.
May 04, 2011 | 02:53 PM CDT
By: Mark Whalley
With 45% of consumers across 20 countries buying more private label products than a year ago, brand owners across all product categories can no longer afford to ignore the own-brand threat.
Apr 15, 2011 | 09:32 AM CDT
Partnership to build interactive online and offline Hispanic community allows L’Oréal USA brands to connect with target consumers in an experiential and unique way.
Apr 07, 2011 | 12:11 PM CDT
By: Miriam Quart
With consumers scaling back and reverting to basics, they are looking for brands that are familiar and comfortable—opening an opportunity to dust off “orphan” brands to revive them and reconnect with lapsed users.
Apr 01, 2011 | 11:41 AM CDT
Exclusive worldwide license provides Estée Lauder global rights to market fragrances under the Ermenegildo Zegna Group's brands and develop new product lines in the grooming segment.
Mar 29, 2011 | 11:51 AM CDT
Inter Parfums will design and manufacture beauty products for Lane Bryant, while Lane Bryant is responsible for marketing, promoting and selling the products, which will be sold under the Cacique brand.
Mar 22, 2011 | 12:49 PM CDT
Clinically proven ingredient offerings from Sederma successfully reduce the appearance of wrinkles on the forehead; instill consumer confidence in anti-aging products.