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New in Consumers (page 28 of 38)
May 04, 2009 | 09:54 AM CDT
Price is no longer the most important element influencing Russian consumers’ purchasing decisions.
Apr 30, 2009 | 02:56 PM CDT
By: Alisa Marie Beyer
Consumers can’t resist the need to look and feel their best despite the current gloom and doom of the economy. To stay ahead, marketers must be savvier than ever.
Apr 22, 2009 | 11:22 AM CDT
Survey of affluent consumers finds some hope for optimism, but the data does not yet indicate a return to previous levels of luxury spending.
Apr 21, 2009 | 09:40 AM CDT
Report identifies powerful trends that define consumer lifestyles and buying habits and provides insights for fragrance, color and new product development.
Apr 14, 2009 | 09:40 AM CDT
By: Aditi Inamdar
Karyn Khoury on exploring opportunity in uncertainty for consumer needs, fragrance trends and winning strategies.
Apr 10, 2009 | 12:49 PM CDT
Brand targeted toward African-Americans, built on a core of hair relaxers, sold to allow P&G to focus on core categories.
Apr 09, 2009 | 10:11 AM CDT
Lezlee Westine to assume leadership role at the Personal Care Product Council in May, 2009; to leverage experience in private sector and as White House director of public liaison.
Apr 07, 2009 | 02:18 PM CDT
By: Sara Mason
Natural and organic claims are a driving force behind growth of baby care, a market projected to expand by a billion dollars in the next five years.
Mar 18, 2009 | 05:01 PM CDT
The Personal Care Products Council considered two chemicals "trace" or extremely low in personal care products; finding that the percentages are below established regulatory limits or safety thresholds and are not a cause for health concern.
Mar 16, 2009 | 09:34 AM CDT
Web site designed to serve as a relatable point of engagement with the brand.