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New in Consumers (page 31 of 43)
Mar 03, 2010 | 12:38 PM CST
Polling: It’s Not Just for the Primaries
By: Alisa Marie Beyer
Taking the time to poll your target consumers will not only give you insight into the who, what and why of the consumers, it will also help illuminate the “how” to capture their loyalty.
Mar 03, 2010 | 11:57 AM CST
And the Winner is …
By: Alisa Marie Beyer
Beauty awards come in many forms and are awarded by many different groups. But one thing they all have in common: They are great exposure for your brand.
Feb 24, 2010 | 04:47 PM CST
Personal Care Products Council 2010 Annual Meeting
Industry leaders welcome new Council president and CEO Lezlee Westine and elect new officers; unveils new economic impact study.
Jan 06, 2010 | 04:18 PM CST
New iPhone Beauty APP
Makeover app enables potential consumers to try out beauty products.
Dec 09, 2009 | 09:31 AM CST
Mintel Predicts 2010 Global Beauty Trends
Though manufacturer and consumer attitudes were changed by the recession, innovation and resilience have shaped a new landscape for beauty in 2010.
Nov 09, 2009 | 02:12 PM CST
Men Are Men
By: Jeff Falk
Today, worth $26 billion globally, the segment still only accounts for 8% of the total market, though it seems the industry as a whole has recognized that men are men.
Nov 09, 2009 | 01:56 PM CST
Reaching the Right Man: Make Your Packaging Work Overtime
By: Lisa Doyle
Leverage your packaging to connect with male consumers and build the man/brand relationship.
Nov 09, 2009 | 10:08 AM CST
Men’s Grooming Booming
By: Carrie Lennard, Euromonitor International
While the global personal care market has slowed, men’s grooming is proving to be one of the few bright spots, with 6% value growth from 2007–2008, according to Euromonitor International.
Oct 01, 2009 | 08:51 AM CDT
New World Economy Drives Shift in Global Beauty Retailing
Global beauty sales gain 3.9% in 2008, according to a Kline & Company report, on back of significant shift in where consumers are shopping in nearly all of the major global markets. Direct marketing leads channels with an 8.6% compound annual growth rate from 2003 to 2008.
Sep 04, 2009 | 10:45 AM CDT
1 + 1 = 3
By: Jeb Gleason-Allured
P&G’s Steve Hicks on challenging category belief systems and innovating for superior fragrances and flavors that build brands.