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New in Consumers (page 4 of 44)

Feb 21, 2014 | 04:42 PM CST

Manly Packaging

By: Sara Mason

Brand packaging that connects with men requires a straightforward message, masculine shapes and functional elements with a little personality.

Feb 21, 2014 | 03:52 PM CST

Insights to Men's Grooming

By: Tom Wilscam

A brief look at the grooming habits of men around the world by a man who’s been there.

Feb 21, 2014 | 03:37 PM CST

It's a Man's World: Men's Grooming Breaks New Ground

By: Rob Walker, Euromonitor International

There have been big changes in men’s grooming in a relatively short space of time. As a result, it is now one of the most opportunity-rich categories in beauty and personal care.

Feb 21, 2014 | 02:00 PM CST

Jaguars, Obsession and Men's Care

By: Jeff Falk

Connecting the dots between the animal brain, fragrance and men's grooming products.

Feb 20, 2014 | 10:12 AM CST

What Will the Beauty Culture Look Like in 2020?

Diagonal Reports released “Beauty Market and Consumer of 2020” to gain insight on how the beauty world’s changing landscape will affect beauty consumers in the years ahead.

Feb 20, 2014 | 10:09 AM CST

Essence and Walmart Team for “The Beauty of Confidence”

“Smart Beauty VII: The Beauty of Confidence” was recently presented by Essence, in conjunction with Walmart’s Cultural IQ series, focusing on the role confidence plays in the African-American community.

Feb 19, 2014 | 11:14 AM CST

Ryan Reynolds Signs On with L'Oréal's Men Expert Line

Reynolds will represent the brand's Men Expert Hydra Energetic range of products.

Feb 18, 2014 | 10:35 AM CST

Mature Women Driving the Fragrance Market in France

According to new Canadean report, the French fragrance market is driven by mature women treating themselves.

Feb 13, 2014 | 11:15 AM CST

Speed Stick Partners with Nascar Driver Cole Whitt

As part of this new partnership, Speed Stick Gear has become the primary sponsor of Whitt's No. 26 car for Swan Racing during the 2014 Daytona 500.

Feb 13, 2014 | 11:08 AM CST

"Pressure Points" Web Series from Gillette and the NFL Highlights Draft Picks

“Pressure Points” gives viewers an inside look at everything the players endure in preparation for the NFL Scouting Combine and the Draft.