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Ay mateys! Men: don't leave your skin looking irritated and rugged like a pirate. Say ahoy to Arbonne’s RE9 Advanced for Men After-Shave Soothing Lotion to calm razor burn.
Reading the minds of consumers is the stuff dreams are made of, at least for brand marketers. One recent study from Indiana University and Stanford sought to do just that by examining how mindset affects product preferences.
Marrakesh for Men Noble Molding Paste helps keep hair in place without sticky residue.
Zirh Skincare’s Foaming Deep Pore Cleanser helps combat aging and impurities, while also exfoliating and hydrating skin.
Dollar Shave Club offers a new hand cream for men to protect their hands from nature's harsh elements.
Shiseido Men's Hydro Master Gel helps improve dryness, roughness and oiliness on men's faces.
Old Spice is introducing a new product line, Hardest Working Collection, which offers Old Spice antiperspirants and body washes.
Mintel Beauty and Personal Care announced four key trends that will impact the global beauty markets by 2025, including implications for both consumers and brands.
When they groom, what they're doing while grooming, what they're listening to and and watching, who they're with, and how they feel.
Financial stake highlights the power of brands like Dr. Jart+ and Do The Right Thing to set global trends.