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Men

New in Men (page 6 of 17)

Nov 25, 2013 | 03:48 PM CST

Bath & Body Hunts for New Consumers

By: Rob Walker, Euromonitor International

A critical strategic challenge for players in the bath and body care category is the need to attract new consumers in developed markets in order to dilute growth pressures from emerging markets, and multifunctionality is the new strategic mantra.

Nov 25, 2013 | 11:59 AM CST

Universal Scent Appeal

By: Rick Ruffolo

Fragrance is not inherently masculine or feminine, and finding the notes that appeal to both men and women is a key to a cross-gender winner.

Nov 18, 2013 | 10:55 AM CST

Where the Men Are

Euromonitor's Nicole Tyrimou tracks the popularity of men's grooming segments.

Nov 12, 2013 | 09:15 AM CST

Multi-generational Families Spend More, Feel Less Represented

New research fro mMintel finds that multi-generational families are more likely than all parents surveyed to say they have increased spending on their kids in each of the categories considered, but half (50%) wish families like theirs were better represented in TV and print ads.

Nov 07, 2013 | 12:20 PM CST

Kline Reflects on 50 Years of Beauty Market Research Reporting

Celebrating half a century of personal care market insights in the U.S., consulting and research firm Kline & Company is further expanding its Cosmetics & Toiletries USA research with an enhanced database.

Nov 04, 2013 | 10:01 AM CST

Unilever Partners with Manchester United in Southeast Asia

A number of Unilever’s most popular personal care and laundry products—such as Clear, Omo and Rexona, among many others—will now carry the Manchester United crest.

Oct 31, 2013 | 02:45 PM CDT

A Boom in Men's Grooming in India

By: Priyanka Bhattachayra

The men’s personal care market in India is seeing a turning tide, with sales of male grooming beginning to grow faster than other categories.

Oct 31, 2013 | 02:35 PM CDT

Movers and Shakers in Men’s Grooming

By: Nicole Tyrimou, Euromonitor International

A strong brand that male consumers like and trust clearly pays off, with sales growth in men’s care continuing. And transferring a strong brand image from established and recognized products to product and category extensions may be key for further growth.

Oct 23, 2013 | 09:55 AM CDT

Gillette Partners with Kate Upton for Movember

Movember is the global men’s health charity encouraging men to grow and women to support the Mo (moustache) for the 30 days of November.

Oct 11, 2013 | 10:39 AM CDT

Mild Surfactants Key to Innovation in Beauty, Says Euromonitor

Contributing Euromonitor analyst parses the opportunities for surfactants in the beauty market.