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“The premise was to create a make-up brand to fill the gap in the market and build the local beauty industry. I found it very difficult to get product to work with, let alone for my personal use."
Iran is currently the second largest beauty market in the Middle East and the seventh largest in the world.
Cosmetics and skin care companies around the UAE are continuing to expand into internartional markets, following a stronger demand.
The Personal Care India Expo wants you to know how beneficial the Indian personal care market is.
Although Halal beauty is still a niche category, it is becoming increasingly mainstream in Islamic markets, according to a Klineblogs post.
Mibelle AG is venturing out to the Indian market with Future Group.
The eco-friendly shea butter by Out of Africa has anti-aging properties and helps to hydrate, heal and soothe skin.
Derma e announced the opening of a new regional office in Dubai, U.A.E.
There remains a strong preference among South African consumers for value-added and value for money product offerings within color cosmetics. Products that provide multiple benefits and all-in-one solutions remain a popular choice. High-income earners who are generally less price-sensitive tend to continue to demand more premium brands that have proven their efficiency.
The economies of the Middle East are turbulent ever since the Arab Spring in 2010, with trade hit by the ongoing unrest in the region. This has impacted sales of cosmetics and toiletries, although there are still opportunities for both regional and multinational players—especially in nearby Turkey, where a young population and growing urbanization has helped drive growth in sales of beauty products.