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By: Priyanka Bhattacharya
Posted: June 5, 2007, from the June 2007 issue of GCI Magazine.
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Similarly, Prana Naturals, an aromatherapy brand, has been selling outside India to the major spa destinations in Australia, Canada, the Middle East and Sri Lanka for the past 10 years. According to Shakun Goyal, director, Prana Naturals, the demand is for products such as bath salts, soap, aroma candles, essential oils and massage oil.
With the popularity of natural and herbal products and therapies in the U.S. and Europe, there are good revenue sources waiting for Indian manufacturers to tap into.