In 2006, cosmetics and toiletries value sales were up 10.7% in both Latin America and Eastern Europe, compared to growth of 3.2 % in Western Europe and just 3% in North America. Key markets in Asia Pacific also performed strongly, with Euromonitor International reporting 10.8% growth in China, for example. Sales of cosmetics and toiletries at a world level grew by a strong 5.5% in 2006, marking a five year high for the industry. While this positive performance was the result of a combination of mega trends, such as a worldwide rise in consumer spending power and increasing consumer interest in health and appearance, it was the rapid development of the cosmetics and toiletries market in emerging regions in 2006 that provided the bedrock for global growth, according to Euromonitor International.
For more information, read cosmetics and toiletries research from Euromonitor International.