Most Popular in:

Segments

New in Segments (page 131 of 200)

Feb 01, 2012 | 02:43 PM CST

First FiFi Indie Award Winner Crowned

Odin takes home the FiFi Indie Award for 2012.

Feb 01, 2012 | 11:22 AM CST

Case Study: Leveraging Social Referrals for Hair-raising Results

By: Trevor Legwinski

Tapping into consumers through social media unleashes a highly effective marketing channel, and a sustained, cross-channel effort aids understanding and communication with current customers and identifying new ones.

Feb 01, 2012 | 11:14 AM CST

The Next Generation of Anti-aging

By: Abby Penning

As the anti-aging market—and its consumers—evolve, brands should take a new look at the ingredients they are marketing as anti-aging.

Feb 01, 2012 | 11:01 AM CST

The Sleeping Giant

By: Imogen Matthews

Since the late 1990s, growth in men’s toiletries has been on a steady upward trajectory, reaching estimated global sales of $31 billion in 2011. Examine the trends and challenges facing the men’s category.

Feb 01, 2012 | 10:42 AM CST

Making a Fragrance Connection Through Color

By: Michelle Harper and Lori Miller Burns

Even before a product is sampled, consumers have formed an idea about how the fragrance should smell, likely based on its color.

Jan 31, 2012 | 10:10 AM CST

Bite’s Back in Oral Care

By: Colin Decker, Euromonitor International

Product innovations, value-added products and the strong growth of markets in developing countries will drive 5+% growth through 2015.

Jan 30, 2012 | 03:02 PM CST

Kao Reports Financial Results From Nine Months Ending December 31

The company increased sales 2.2% over the same period in 2010, despite struggles with economic conditions.

Jan 30, 2012 | 02:00 PM CST

P&G Reports October-December 2011 Financials

Despite a rough quarter in some developed markets, P&G still recorded a 4% sales growth to $22.1 billion for the October–December 2011 time period, largely due to gains in emerging markets.

Jan 30, 2012 | 01:53 PM CST

Shiseido to Debut in Tunisia

The company initially plans to introduce products at 10 stores in 2012 and aims to increase its presence to approximately 20 stores by 2014.