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According to Bond No. 9, Nolita eau de parfum is set to debut in April 2017 alongside the company’s first lipstick in a “pure, true, unabashed New York red.”
The post states that American men, aged 18-34, are by far the main fragrance user group and are drawn especially to perfume and eau de toilette.
The results are based on 2 million fragrance search inquiries and may give insights into shopping habits of millennials.
The net sales for the final quarter of 2016 were $134.8 million dollars while the net sales for the entire 2016 year were $521.1 million.
Visitors will have the opportunity to purchase from a selection of Coty brands in the museum’s concept store where a robot will select a fragrance matching each visitor’s olfactory profile.
We recently tried Waft and have to admit that the customizing process, the anticipation of what kind of fragrance would arrive and the excitement of spritzing the scent on for the first time, was an extremely fun and unique process.
The winners are to be included in the Best In Show 2016 Collection, a curation of deluxe sample sizes or above that are available for purchase for $99.95.
Aptos has worked with The Fragrance Outlet since 2011, during which the store count has more than doubled (100 stores in the U.S. and Guam) and the company launched its e-commerce website
The new campaign will debut worldwide across print, digital and television in March and will feature a short film to introduce the new Polo Red Extreme fragrance.
Scent cocktails, multifunctional fragrances and gender-bending wafts usher the fragrance and perfume market into 2017.