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Natural & Organic
Defining the Future of Naturals
By: Leslie Benson
Posted: March 5, 2008, from the March 2008 issue of GCI Magazine.
page 4 of 11Steve Byckiewicz: Our company was founded on olive oil-based products. We use grapefruit oils and orange and lime in many products—also pomegranate, pear and many vegetable-based raw materials.
Noah Bremen: We utilize ingredients such as coconut, vanilla and rosemary mint. We also incorporate cone flower extract, which speeds healing; shea butter, an excellent moisturizer; vitamin B5, a humectant; and jojoba seed oil to protect and moisturize, among others.
Vorravit Siripark: Our customers say that our sophisticated, unique bouquet of fragrances such as Thai jasmine, lemongrass and Indian sandalwood are unlike anything they have ever experienced before. These treasured botanicals are something we grew up with.
Christina Marcaccini: With the growth of the antiaging category, organics and naturals with proven efficacy, like organic Acai berry, with 10 times the antioxidant power of red grapes, have gained a lot of popularity .. We use preservatives from Japanese honeysuckle and anise, as well as a host of active botanicals, including a vegetable peptide, a skin revitalizing corn extract, a skin-calming caper bud and an organic beech tree bud extract.
Debbie Ludington: I think that most brands are now switching their surfactants to plant-based ingredients that are less harsh and come from renewable resources. In the candle business, soy wax has become more and more common as manufacturers re-tool and learn how to create candles from this natural and renewable wax, switching away from petroleum-based paraffin. In skin care formulations, you see more plant-based emollients and less petroleum-based ingredients such as petrolatum and mineral oils.