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Dan Brestle to Share Insight on Building Iconic Brands at HBA

Posted: May 11, 2011

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In addition to the Keynote Presentation, HBA’s Beauty Week will feature an extensive educational program addressing a wide range of marketing, product development, international business, skin care and sustainability topics. Programming and event highlights include the three day Marketing & Technical Tracks, the two-day International and Green Tracks and the new Skin Care Track with the latest on anti-aging and skin health developments.

A new destination spot on the show floor will be the Trend Zone, featuring the HBA New Products Innovation Showcase with the latest from exhibitors and the Innovating Trends Showcase by Mintel. Also part of The Trend Zone, the Trend Spot theater features daily make-up demonstrations by celebrity make-up artist and beauty entrepreneur, Eve Pearl, and trend reports on color, fashion and more from forecasters such as Pantone and The Doneger Group.

Conference Program Highlights

Marketing Track

  • “Marketing Innovations with Mike Indursky, President, Bliss” Featuring Kevin Kells, National Industry Director, Consumer Packaged Goods Division, GOOGLE; and Ty Montague, Co-CEO & Content Director, Co Collective
  • “The Prestige Market: Where Are We Now” Howard Kreitzman, Vice President Cosmetics & Fragrances, Bloomingdales and Judy Galloway, Managing Partner, G-Group Marketing
  • “Breaking Through the Retailers Glass Ceiling,” Joe Magnacco, President, Duane Reade, Menal Parikh, VP of Sales, Stila Cosmetics, and Laurie Ann Goldman, CEO, Spanx and Matthew Malin and Andrew Goetz, Founders, Malin and Goetz
  • “The Changing Face of Beauty Distribution: Virtual Beauty Retail” Paula Scandone, VP of Beauty, HauteLook, Allen Burke, Director of Beauty, QVC and others
  • “Color Cosmetics & Multifunctionals” Tammy Yalsar, Director of New Product Development, Fusion Brands and Linda Treska, Director of Global Product Development, Laura Mercier
  • “What Men Want: The Evolving Men’s Market” Mike Bruggeman, CEO, Organic Male and Robert di Mauro, Lifestyle Commentator

Skin Care Track

  • “Total Body Skincare: The Future of the Skincare Market” Howard Murad, MD, Founder, Dr. Murad Skincare

International Track

  • “KICKOFF SESSION: Around the Global Cosmetics World in 75 Minutes,” Karen Grant, Vice President and Global Beauty Analyst The NPD Group
  • “Welcome to the US: A Guide to US Markets,” Karen Young, CEO, The Young Group and Candace Corlett, CEO, WSL Strategic Retail