An edited and curated trade show with the ambiance of an art fair, Elements Showcase, taking place in New York City Aug. 20–21, 2012, highlights truly unique products ready for retail distribution. Elements was created specifically to showcase new brands for major retailers, boutique retailers, independent stores, spa buyers and distributors, and allow buyers to engage with emerging visionaries in the world of design, beauty and fragrance.
Featuring new brands from throughout the world, Elements selects the best of the best brands across all beauty categories to exhibit and showcase for engaged retail buyers.
In less than two years, Elements Showcase has become the definitive marketplace, an exciting community and an essential event, presenting interactive scented art installations, pop-ups, workshops, forums covering buying and development trends, and more.
The January 2012 Showcase marked the celebration of Elements’ one-year anniversary. Elements Showcase, in partnership with The Fragrance Foundation, presented Odin with the first-ever “Indie” FiFi Award. Elements also featured dynamic installations with Andrea Maack, students from New York’s Fashion Institute of Technology and Cire Trudon, as well as forums with W magazine and Six Scents Parfums.
The next edition of Elements Showcase will take place Aug. 20–21, 2012, in New York City, with an enhanced focus on exceptional skin care, color cosmetics, home ambiance and other apothecary-based collections. The show provides a showcase for brands and products to highlight retail viability, and a forum for retailers to select the type of innovative new offerings that consumers want.
Following is a selection of brands that have exhibited at Elements Showcase since 2011:
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