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Live from New York: CEW Hosts Newsmaker Forum

By: Nancy Jeffries
Posted: August 5, 2008, from the August 2008 issue of GCI Magazine.
From left, Christophe Maubert, Robertet Fragrances; Carlotta Jacobson, CEW; Susan Arnold, P&G;

From left, Christophe Maubert, Robertet Fragrances; Carlotta Jacobson, CEW; Susan Arnold, P&G; Jill Scalamandre, Chrysallis and CEW chair; Mary Murcko, Women’s Health.

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Horst Rechelbacher, founder of Aveda, launched his organic Intelligent Nutrients collection on June 11, 2008, at New York City’s Espace. The luncheon featured organic cuisine prepared by chef Kurt Gutenbrunner of Wallsé Restaurant and Café Sabarsky. Rechelbacher referenced his journey from stylist to activist and the experiences that have impacted his philosophy and outlook. “It is very important to me to break the rules, because they need to be broken,” he said. “Everything we put in our bodies must be nutritious and safe.”

In fall 2008, the line will expand to include nutriceutical supplements, skin and body care, maternal/baby care, love therapy and pet care—all of which are certified organic.

Tone Launches New Line

On May 19, 2008, Tone launched a new line of mass market body washes and soaps at New York’s Hammerstein Ballroom. In conjunction with the Gen Art Styles fashion event, which showcases emerging fashion designers, a reception was held to reveal the newest additions, including an Almond Milk Body Bar, Almond Milk Nourishing Body Wash and Almond Milk and Coconut Milk Liquid Hand Soaps.

The event featured special guest Sophia Bush, award-winning actress and star of the TV show One Tree Hill, who took part in the celebration of the launch and presented the Tone Fashion Vision award.

Nancy Jeffries is a contributing editor for GCI magazine, covering the industry from her New York vantage. Jeffries has been in the publishing business for more than 20 years. Her introduction to the cosmetics and personal care industry began as editor of GCI magazine from 1997–2000. bnjcasa@aol.com