The Scent of PeaceOn March 8, Laurice Rahmé of Bond No. 9 announced a new fragrance for a global sensibility called The Scent of Peace. After creating numerous scents for the diverse neighborhoods of New York, Rahmé created The Scent of Peace as a fragrance for citizens of the world who share a common commitment and hope for peace. The scent itself offers top notes of grapefruit and black currant, a heart of lily of the valley and hedione, and base notes of cedar and musk. It is intended for both men and women, and bears the eternal symbol of peace, the dove, on its flacon. For the launch, Bond No. 9 is donating $2 for every bottle purchased to UNICEF. Michel Almairac of Robertet, created the fragrance, which is available in the United States at Bond No. 9 locations and Saks. In addition to the fragrance itself—available in a 3.4 oz. artist-designed bottle and box presentation—there is also a matching candle, a travel-size fragrance and a per-ounce purchase available in a variety of vintage or art bottles.
Paris in New York
On March 14, Daniela Bartels, senior designer, Peclers Paris, presented a seminar at the Fashion Group International headquarters in New York City on the colors, textures and styles of spring/summer 2007 and fall/winter 2007/08. Bartels began working as a stylist for Peclers Paris in 1988, and has been a consultant for designer Yohji Yamamoto and a variety of French retailers. She punctuated her presentation with artistic, global and multimedia influences. From brown blousons to taupe trenches, to folklore and French finery, the overview was multilayered, colorful and nuanced.
Goldwell Celebrates on Ice
A Trend Collection on Ice was celebrated March 19–21 when Goldwell Hair Care and Color sponsored a three-part style and color exploration, beginning with a rink-side party at New York’s Rockefeller Center and concluding with two days of color and styling analysis at the Sheraton Towers Hotel. Goldwell guest artists included John Simpson, Shannon Lamm and Deborah Gavin, who demonstrated color techniques and cuts, within three designated aspects of Goldwell’s Trend Zoom 2006. The first, Crystal Spirit, explored the soul, with colors and styles that “spoke or whispered” and covered male color preferences—generally smoky colors and low maintenance cuts. Among other topics discussed, the subject of male hair chameleons such as Brad Pitt, Johnny Depp and George Clooney, who readily change their hairstyles and looks
Finally, Goldwell introduced the new Goldwell Care Collection, a customized assortment of hair care products formulated for specific hair structures. The products also address color, curl and moisture levels, allowing for personalized hair care selection.
John Demsey at CEW
As a company with more than $6 billion in retail around the world—including skin care, makeup and fragrance—he credited its founder with a philosophy that empowered women. “All women can be beautiful. There’s no such thing as a homely woman, only a lazy one,” said Estée in her biography, and that sentiment remains as a guiding principle of the company today. Demsey noted, “There’s an inherent classicism and history of self-empowerment in the brand. In order for a brand to be successful, you need to be able to translate it into modern times.”
To punctuate his comment, White Linen is being launched in spring in a new translation called Pure White Linen. Azurée, which Tom Ford has reconceptualized, also will launch in spring. Lastly, Demsey said that in rediscovering a brand, beauty, aspiration and quality are the driving forces, leaving the audience with the understanding that the heritage and modernity of the Lauder brand have come full circle.
FiFi Awards in NYC
The 34th Annual FiFi Awards, hosted by The Fragrance Foundation, took place in New York City’s Hammerstein Ballroom on April 3. The event united the worlds of fragrance and celebrity, with Geena Davis taking center stage to welcome attendees. An array of glamorous presenters added excitement to the evening. Don Loftus, president and CEO, P&G Prestige Products, Inc., and chairman of the Fragrance Foundation’s board of directors, offered opening remarks on the state of the industry. He noted that the 2005 saw the launch of 137 new women’s fragrances and 58 new men’s fragrances—adding that 114 are slated for launch in 2006. The key word in the industry, according to Loftus, is now coopitition, referring to the newest form of collaboration and competition in the industry. Fragrance Foundation President, Rochelle Bloom greeted guests, noting that, after 32 years, designers now are being invited to submit entries to create a newly designed FiFi award.
The parade of stars and award-winning fragrances began with Davis honoring the “olfactory wizardry” of the perfumers, and joking that she might have her own fragrance—Geena Te. Celebrity presenters included Sarah Jessica Parker, Vivica A. Fox, Philip Bloch, Betsey Johnson, Lee Ann Womack, John Corbett, Bo Derek and Vanessa Minnillo. Evelyn H. Lauder and Fracas de Robert Piguet by Fashion Fragrances & Cosmetics, Ltd., were inducted into the Fragrance Hall of Fame.