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Beyond Beauty Recap
Posted: December 1, 2008, from the December 2008 issue of GCI Magazine.
The five trade shows comprising the Beyond Beauty Paris event—Cosmeeting, Spa & Institut, Pharmameeting, Creative and Ingredients—together welcomed 18,300 visitors and featured 600 exhibitors, according to organizers.
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Bondi told GCI magazine he was pleased to work with SIAL “on the frontiers of food and beauty.” The accompanying conference organized a discussion of three important topics: The new way of relating to the body, the new perspective on beauty and the implications for brands; Ingredients, textures and the imagination ... new articles of faith for fickle consumers; and Markets today and tomorrow. Speakers included Francoise Dassetto, White Spirit Packaging Design Agency; Laurence Bethines, director of the trends and innovation department at Team Creatif; and Jean-Marc Levy, director of The Marketing Studio.
Beyond Beauty Paris moves to the Port de Versaille Paris Expo next year and is scheduled for Sept. 15–17, 2009, according to Bondi, who told GCI magazine that he is looking forward to the move because it will give him “more opportunities to create synergies with interesting Paris events. Paris gives me more options for fun.” He is looking to shape the annual event into a niche event for luxury beauty suppliers. “It is time for fresh ideas, not just a change of venue,” says Bondi, “focusing on our strengths—not trying to be global.”