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Live from New York: Fragrance Online Presence Expands

Posted: December 10, 2008, from the December 2008 issue of GCI Magazine.

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The Skin Cancer Foundation held its annual Skin Sense Award Gala at New York’s Pierre Hotel, honoring David Suliteanu, president and CEO, Sephora USA, and Lois Joy Johnson, former beauty and fashion director, More magazine.

Suliteanu accepted his award on behalf of the 7,000-plus Sephora employees, noting how the retailer’s initiative in creating The Sun Safety Kit raised $350,000 in 2008, which was donated to The Skin Cancer Foundation.

Johnson related how her personal experience with skin cancer gave her the impetus to write about the importance of sun safety in More magazine and help others in the process. “I now have a wardrobe of wide-brimmed hats and sun protective clothing,” Johnson said. “Nevermind the Bentleys—the new status symbol is having healthy skin.” Perry Robins, president of The Skin Cancer Foundation, presented skin cancer statistics and discussed preventive methods, acknowledging the work being done with The Road to Healthy Skin Tour van, supplied by Aveeno and Rite Aid.

Seed Fund Promotes Organic Community Gardening

This fall, Ido Leffler, founder of Yes to Carrots, launched a new collection of personal care products and a 501C3 non-profit venture, the Yes to Carrots Seed Fund, which aims to empower women by helping them plant sustainable, organic community gardens.

Leffler brought a farmer’s market to life during his vegetarian luncheon presentation in New York City to raise awareness of the positive effects of giving back to communities through his new venture. He also announced the recent addition of tomatoes and cucumbers to his formerly all carrot-based brand, just two years old and sold in just under 20,000 stores across 17 countries.

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