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New in Management (page 71 of 113)
Jan 03, 2012 | 10:47 AM CST
By: Jeff Falk
The proliferation of QR codes as part of the marketing mix means beauty brands need to have a smart strategy when using this technology.
Dec 19, 2011 | 11:02 AM CST
Through the acquisition, the brand will see a larger international distribution and development.
Dec 14, 2011 | 03:43 PM CST
Event to provide an overview of necessary steps to enter EU market, pit-falls to avoid and the legal protections a company needs to enter the EU.
Dec 13, 2011 | 09:34 AM CST
The new version of the scent assistance app now offers better search capabilities and easier updating.
Dec 06, 2011 | 11:04 AM CST
A report from Kline & Company notes that many beauty companies are reducing and shifting marketing expenditures as materials costs continue and green efforts remain a consumer focus.
Nov 29, 2011 | 11:11 AM CST
Attempting to create a one-stop style shop for consumers, P&G partnered with ShopStyle to provide beauty tips and expertise via a new website to consumers seeking beauty solutions on the Web.
Nov 29, 2011 | 10:56 AM CST
The multinational is adopting five principles that help encourage the acceptance of shifting to a more sustainable lifestyle, revealing insight on consumer behaviors and perceptions.
Nov 29, 2011 | 10:41 AM CST
By: Topline Products
Topline’s thematic view of trends to watch for 2012: Wired for Beauty. It focuses on how new technologies have influenced the beauty industry to target the savvy, high tech consumer who is forward thinking and in touch with the latest trends.
Nov 22, 2011 | 08:52 AM CST
Henkel AG & Co. KGaA has challenged students to use their imagination to submit their product ideas for the Henkel Innovation Challenge.
Nov 17, 2011 | 04:14 PM CST
By: Mary J. Palmieri
Get “motive”-ated by this month’s Breakout Brand from HBA blogger Mary J. Palmieri.