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The center provides advice on makeup techniques to individuals with traumatic skin conditions to support the improvement of their quality of life. As part of its mission, the center carries out activities for cancer patients and cancer survivors by developing foundation products to address their skin concerns. Center staff also visit medical institutions and other facilities that share the same goals to provide makeup and skin care advice for patients.
Shiseido also plans to enhance these activities by holding group seminars at the center, and is launching a new program for medical workers, social workers and patient advocates.