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L'Oréal Reports "Good Start" to 2011

Posted: April 20, 2011

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In Western Europe, the division’s sales were boosted by Yves Saint Laurent and Kiehl’s, which is improving its geographical presence. In a dynamic North American market, sales trends are extremely favorable, thanks to Lancôme, Giorgio Armani and Ralph Lauren as well as the success of Kiehl’s.

In the new markets, the division’s strong growth is continuing, particularly in China, Hong Kong and South Korea. Lancôme, Shu Uemura, Kiehl’s–which has just been launched in India–and Helena Rubinstein are driving the division’s growth in Asia. Sales are also rising substantially in Latin America, Russia and the Middle East.

The sales of the active cosmetics division at end-March grew by +4.9% like-for-like and +6.7% based on reported figures, thanks to the dynamism of the new markets, particularly Latin America.

La Roche-Posay is continuing its strong growth in the new markets (Brazil, Russia and the Gulf states). Facial skin care is being driven by the launch of Tolériane Ultra, designed for ultra-sensitive and allergic skin, and Substiane [+] for mature skin. Vichy kicked off the year with a major facial skin care initiative, LiftActiv Derm Source, and is expanding its share of the body care market with Nutri-Extra. SkinCeuticals is continuing its global roll-out, and is now arriving in China and Brazil.

Roger&Gallet is successfully continuing its internationalization in Europe, and is now moving into Canada and Brazil, thanks in particular to its latest fragrance Fleur d’Osmanthus.