Most Popular in:

Marketing

New in Marketing (page 106 of 127)

Jun 17, 2010 | 09:26 AM CDT

Beiersdorf Announces Executive Promotion

Nicolas Maurer named corporate vice president, global business unit, skin care; new role is part of Beiersdorf's emphasis on skin care as its primary growth vehicle.

Jun 15, 2010 | 09:25 AM CDT

Looking for the Perfect Fragrance? There's an App for That

Givaudan launches iPerfumer for Apple's iPhone.

Jun 15, 2010 | 09:04 AM CDT

Wella Launches Summer Promotional Tour

Tour travels across the U.S. this summer, promoting the brand and offering personal recommendations to attending consumers.

Jun 14, 2010 | 03:48 PM CDT

Hispanic Women Want Beauty Marketers to Speak Their Language

Mintel reports that Hispanic women feel underrepresented in the beauty and personal care aisle; 81% of Latinas surveyed would like more products with bilingual packaging.

Jun 10, 2010 | 02:33 PM CDT

BeautyStory.com Offers Consumer Guidance

The new members-only shopping Web site offers insight into products, beauty industry with how-to articles, brand profiles and information submitted from members.

Jun 08, 2010 | 11:54 AM CDT

Unilever Advertising Innovation with Apple

Dove for Men brand will be first consumer product to be advertised on Apple's new iAD platform, with more Unilever products to follow.

May 27, 2010 | 09:44 AM CDT

P&G Marketing Features Consumer Interaction

New campaigns for Pantene and Gillette feature the need for consumers to submit applications and vote, displaying a heightened level of marketing interactivity with consumers.

May 26, 2010 | 10:36 AM CDT

Vogue International, Disney Promote Alice in Wonderland Partnership

Promotion includes $5 rebate for Vogue's Organix products in each copy of the Alice in Wonderland Blue-Ray/DVD, with full-page ads featuring the promo in several large beauty consumer magazines.

May 21, 2010 | 11:32 AM CDT

P&G Celebrates "My Black Is Beautiful Day" with City, State Representatives

Cincinnati and Ohio elected officials declared May 21 "My Black Is Beautiful Day," named for a multifacted P&G campaign to celebrate and empower African-American women.