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Feb 17, 2010 | 09:47 AM CST

Cosmoprof NA Announces Interactive Partnership with Beauty Bloggers

Beauty Blogger Central will return to Discover Beauty 2010, where beauty bloggers will provide consumer directed reports on what is new and innovative live from the show floor.

Feb 12, 2010 | 06:18 PM CST

Survive, Grow and Thrive: 6 Opportunities for Fragrance in 2010

Steve Hicks
By: Jeb Gleason-Allured, Editor, Perfumer & Flavor…

P&G’s Steve Hicks discusses how the industry can flourish in a difficult environment.

Feb 02, 2010 | 03:26 PM CST

The Next Phase

By: Jeff Falk

That every opportunity has a cost, and vice versa. Take marketing and selling online ...

Feb 02, 2010 | 03:18 PM CST

Leveraging the Power of Partnership for Smarter Private Events

By: Dennis Church

When planned, managed and executed properly, self-funded events produced with appropriate partners/complementary brands can be a valuable marketing vehicle to build brand awareness and relationships.

Feb 02, 2010 | 02:49 PM CST

From the Note a Symphony is Born

By: Jeb Gleason-Allured

Two perfumers reveal a favorite fragrance note, and discuss how finding balance in materials gives fragrances a soul.

Feb 02, 2010 | 02:06 PM CST

Putting the O in SEO

By: Lisa Doyle

Optimize your online sales through search engines, social media and more.

Feb 02, 2010 | 02:00 PM CST

The Pitfalls and Burdens of Claims

By: Marie Alice Dibon, PharmD

Is there a sizeable regulatory risk looming in the industry’s near future, or is the industry itself at risk?

Feb 02, 2010 | 01:39 PM CST

The Anatomy of a Beauty Product Photo Shoot

By: George Carter, Shootgallery.com

A successful photo shoot complements the packaging and creates excitement—ultimately reinforcing the brand message and elevating consumer appeal.

Feb 02, 2010 | 01:32 PM CST

Branding for Digital Media

By: Aniko Hill

Although branding for and through digital media has become technically simple to do using modern tools, unless you have a firm grasp of the art of branding, you can unwittingly damage your brand very quickly.

Feb 02, 2010 | 10:43 AM CST

HBA Global Announces Call For Speakers

Industry experts wanted for beauty and personal care educational conference.