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Apr 10, 2008 | 04:50 PM CDT

Dove Launches the Dove Digital Channel

Brand states the channel signals a new approach to its online marketing; effort to chart future of online media in the consumer space...

Apr 10, 2008 | 03:31 PM CDT

Record Label Launched in Partnership with P&G Brand

Island Def Jam Music Group launches hip-hop label in partnership with TAG Body Sprays...

Apr 02, 2008 | 10:44 AM CDT

Chemical Reaction: When Looking Back is Looking Forward

By: Steve Herman

The beauty industry has an insatiable craving for innovation. Evaluating the foresight and acumen of the founders of the modern beauty business informs where the industry’s been, the methods of its advancement and where it can still advance.

Apr 02, 2008 | 10:42 AM CDT

Marketing Matters: The Market Potential of Antiaging Cosmeceuticals

By: Liz Grubow, LPK Beauty Group

Regardless of how they are delivered—topically, ingestible or both—cosmeceuticals bring performance and ease of use, as well as surprise and delight, to the consumer.

Apr 02, 2008 | 10:40 AM CDT

Starting Point: Skin Care’s New Surge

By: Karen A. Newman

One light gives you more hair, and one light gives you less …

Apr 02, 2008 | 10:35 AM CDT

High Performance, Good Business

By: Jeff Falk

GCI magazine recently spoke with skin care marketers about their businesses. Although their products target different, specifically defined segments of the market, there are caveats across the board—notably that today’s hyper-aware consumers expect products to perform at a high level and that the partnership between R&D and marketing is paramount in meeting this expectation.

Mar 31, 2008 | 11:41 AM CDT

Bath and Body Travel Packettes: Q&A with Lisa Hoffman

When interviewing marketers about executive travel lifestyles, the importance of travel kits and travel-sized personal care products to business travelers became evident. Lisa Hoffman, founder of Lisa Hoffman Beauty, shared with GCI magazine her take on the travel product market...

Mar 12, 2008 | 12:41 PM CDT

PLMA President Addresses Need for Innovation

Brian Sharoff's recent presentation declares that store brands require more innovation, creativity for future sales momentum...

Mar 05, 2008 | 11:24 AM CST

Marketing Matters: Why She Won’t Buy Naturals ...

By: Alisa Marie Beyer

Though natural/organic products seem to dominate beauty headlines, there is a substantial group of consumers loyal to science-based brands. A recent study compares traditional beauty consumers with those committed to natural/organic products.

Mar 05, 2008 | 10:45 AM CST

Cover Story: In Step

By: Jeff Falk

The proliferation and success of cosmetic pens and pencils has depended on refinements of proven technologies and varied ongoing collaborations.