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New in Marketing (page 4 of 128)
Aug 07, 2014 | 02:24 PM CDT
The Super Bowl champ quarterback is the face of a new marketing campaign for Braun that aims to encourage men to greatness via good hygiene and grooming.
Aug 07, 2014 | 02:20 PM CDT
How is P&G's plan to divest itself of many of its brands set to help the business? Euromonitor's Ian Bell takes a look.
Aug 07, 2014 | 02:17 PM CDT
The men’s grooming brand also is seeking to crown a Wahl Man of the Year to represent the brand.
Aug 06, 2014 | 12:51 PM CDT
By: Rodney Mason
Enticing shoppers to buy in the omni-channel era.
Aug 06, 2014 | 12:38 PM CDT
The future of beauty is going digital, but where are the industry’s brands, suppliers, retailers and other members doing to move it ahead?
Aug 06, 2014 | 11:50 AM CDT
A new holding company is announced for this strategic merger, as well as a blending of senior management from both companies.
Aug 05, 2014 | 10:06 AM CDT
As online influencers continue to grow in the beauty industry, different outlets and channels are rising to the occasion to provide information to hungry beauty-solution seekers.
Aug 04, 2014 | 09:52 AM CDT
Research from The NPD Group shows the success of the growing beauty sampling service trend, as a majority of those subscribers go on to buy full-size products.
Aug 01, 2014 | 10:28 AM CDT
The new retail shop focuses on foundational color needs for its beauty customers, as well as a rotation of fun, new, seasonally derived test concepts.
Jul 31, 2014 | 11:06 AM CDT
A blog post from The NPD Group shows how consumers are continuing to place importance on their beauty products.