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New in Marketing (page 4 of 129)
Aug 11, 2014 | 12:02 PM CDT
CEW(UK) is recognizing a new crop of the best and brightest in U.K. beauty at its 2014 Achiever Awards.
Aug 11, 2014 | 09:17 AM CDT
Fragrance is becoming an added benefit in cross-category beauty products, and fragrance products themselves are offering additional benefits as well, reports Mintel.
Aug 08, 2014 | 12:07 PM CDT
Euromonitor analyst Virginia Lee shares information on how the premium beauty brand L’Occitane built a wave of success as it entered the Brazilian market.
Aug 07, 2014 | 02:24 PM CDT
The Super Bowl champ quarterback is the face of a new marketing campaign for Braun that aims to encourage men to greatness via good hygiene and grooming.
Aug 07, 2014 | 02:20 PM CDT
How is P&G's plan to divest itself of many of its brands set to help the business? Euromonitor's Ian Bell takes a look.
Aug 07, 2014 | 02:17 PM CDT
The men’s grooming brand also is seeking to crown a Wahl Man of the Year to represent the brand.
Aug 06, 2014 | 12:51 PM CDT
By: Rodney Mason
Enticing shoppers to buy in the omni-channel era.
Aug 06, 2014 | 12:38 PM CDT
The future of beauty is going digital, but where are the industry’s brands, suppliers, retailers and other members doing to move it ahead?
Aug 06, 2014 | 11:50 AM CDT
A new holding company is announced for this strategic merger, as well as a blending of senior management from both companies.
Aug 05, 2014 | 10:06 AM CDT
As online influencers continue to grow in the beauty industry, different outlets and channels are rising to the occasion to provide information to hungry beauty-solution seekers.