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New in Marketing (page 47 of 128)
Aug 15, 2013 | 10:07 AM CDT
The beauty box subscription company revealed e-commerce now represents more than one-quarter of its business, as full-size product sales quadrupled in 2012 and are on track to more than triple in 2013.
Aug 14, 2013 | 10:10 AM CDT
The move comes as part of a partnership between Unilever and co-creation community eYeka in order to further tap into its open creativity platform across Asia-Pacific, Middle East, Russia and South Africa.
Aug 13, 2013 | 09:05 AM CDT
According to Energizer Personal Care, the commercials for the new Schick "will run in both English and Spanish speaking directly to bilingual Hispanic millennials across the nation."
Aug 12, 2013 | 01:34 PM CDT
The Ioma Sphere 2, as well as Ioma product lines, are now available exclusively at Saks Fifth Avenue in New York; Beverly Hills and Costa Mesa, California; Houston and San Antonio, Texas; and Tulsa, Oklahoma.
Aug 09, 2013 | 10:31 AM CDT
Born from a synergistic collaboration between Marc Jacobs and Sephora, the expansive Marc Jacobs Beauty collection contains an assortment of 16 innovative complexion and color cosmetics, and four chic and luxurious makeup brushes.
Aug 09, 2013 | 09:54 AM CDT
Euromonitor senior analyst Virginia Lee talks about a discussion that happened at HBA on retailer and consumer expectations versus being environmentally friendly.
Aug 08, 2013 | 03:58 PM CDT
By: Chris Dodge
Knowing the objective and subjective properties of your products not only makes for better products—it also makes for better business.
Aug 08, 2013 | 12:22 PM CDT
The digital researcher catalogued beauty search terms for makeup, skin care, hair care, fragrance and nail care during June 2013, comparing searches made on desktops and laptops versus those on mobile devices.
Aug 07, 2013 | 03:36 PM CDT
The acquisition, which builds on a nearly five-year, exclusive partnership between Sephora and Scentsa, includes Scentsa’s custom software and intellectual property rights, making the technology platform proprietary to Sephora.
Aug 07, 2013 | 03:26 PM CDT
The acquisition positions Target to expand its share of the rapidly evolving online beauty market.