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New in Marketing (page 61 of 124)
Feb 22, 2013 | 10:35 AM CST
Celebrity makeup artist Fiona Stiles joins the mark. brand to help innovate and create new products, as well as strategize on beauty trends with the company's representatives.
Feb 20, 2013 | 11:08 AM CST
Kline tracks how the beauty device segment is encouraging more consumer engagement via exclusive options and gift-giving.
Feb 20, 2013 | 11:03 AM CST
The collection, to debut later in 2013, targets tweens and teens and will feature Paul Frank's iconic monkey mascot Julius.
Feb 20, 2013 | 11:00 AM CST
The supermodel is acting as a muse and ambassador for the hair care brand's new styling line.
Feb 18, 2013 | 12:08 PM CST
Both companies are seeking to further branch out into the North American fragrance market themselves.
Feb 18, 2013 | 12:00 PM CST
The pop songstress will appear in a multimedia marketing campaign for the natural brand, which targets young women, that will debut this spring.
Feb 13, 2013 | 04:04 PM CST
Nail It! magazine seeks to bring consumers the latest news, trends, tools and products for nail care.
Feb 13, 2013 | 02:50 PM CST
A GCI-moderated panel at Cosmoprof North America will look at how beauty trends of old are being revamped for a greater consumer impact in today's marketplace.
Feb 12, 2013 | 02:27 PM CST
By: Jeff Falk
Make your marketing and growth plan work for your brand, not the other way around.
Feb 08, 2013 | 08:55 AM CST
“The results of the study support the conclusion that despite the pervading belief of marketers that consumers and shoppers want to simplify as much as possible, 58% of total respondents believe “Getting into the details” will be a more prominent trend in 2013,” according to Anthem Worldwide.