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New in Marketing (page 64 of 108)
May 31, 2012 | 03:00 PM CDT
Winners will be announced at an event in New York on June 20.
May 29, 2012 | 11:40 AM CDT
The direct seller also plans on relaunching the beauty brand in Korea, Japan and Thailand with a new line of skin care products.
May 29, 2012 | 11:29 AM CDT
This is the first beauty endorsement deal for the celebrity chef, which supports an at-home hair color line set to debut in July.
May 23, 2012 | 03:03 PM CDT
By: GCI Editors
Connecting through scent is a powerful tool for beauty brands, as it can directly affect the moods of consumers. Beauty and fragrance industry insiders weigh in on the importance of fragrance in beauty product branding, as well as the best ways to carry it out.
May 23, 2012 | 01:36 PM CDT
By: Laura Donna, Consumer Fragrance Education, LLC
New research uncovers a clear method for connecting consumers to the scents they will love.
May 23, 2012 | 12:31 PM CDT
By: Jeb Gleason-Allured
As more celebrities join the fragrance game, this article examines if it still makes sense for the marketplace.
May 23, 2012 | 11:50 AM CDT
Honoring the year's efforts in the fragrance industry, this year's FiFi Awards recognized companies such as P&G Prestige, IFF, Elizabeth Arden, Bath & Body Works, Coty and more.
May 22, 2012 | 09:40 AM CDT
The women on the program's advisory board will help guide the use of technology to further energize the beauty industry.
May 21, 2012 | 05:17 PM CDT
See the winners in 25+ beauty categories.
May 14, 2012 | 11:39 AM CDT
The Women in Flavor & Fragrance Commerce has updated its tagline and logo as part of its 30th anniversary celebration, and also has plans to expand to Chicago.