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Retail
Brick and Mortar
Digital/E-commerce
Retail
Devices/Tech
Fenty Beauty and CASETiFY Serve On-The-Go Glam To Consumers
Beauty meets fashion and tech. CASETiFY's global collaboration with Fenty Beauty debuts a hands-free collection that merges daily tech protection with on-the-go vanity essentials.
Featured
Brick and Mortar
Japanese Skin Care Expands in US Retailers
DECORTÉ, a Japanese prestige beauty brand, announced the launch of its signature Liposome skincare collection in 400 Ulta Beauty stores nationwide on Nov. 2nd.
Sponsored
Kromboost™: Provital's Upcycled Protein Bioactive for Stronger, True Color
Upcycled barley protein bioactive that strengthens hair, deepens hydration and protects dyed color from heat damage. Up to 152% less breakage, 166% better color retention in rinse-off vs placebo. Halal, Cosmos approved, vegan. 2% dose.
Read the latest issue
October/November 2026
Top Headlines
Sponsored
Ethereal Shades by Lumson: one bottle, endless possibilities
Skin Care
La Roche-Posay Delivers BEMT to A New Launch
Skin Care
Japanese Skin Care Brand Boscia Makes A Comeback
News
P&G Beauty and Grooming Excel in Q1, FY2027 Results
Latest
Brick and Mortar
Kate Hudson Joins HealthyCell As Brand Partner And Investor
Kate Hudson Joins HealthyCell as Investor and Brand Partner,
Driving the Next Generation of Nutrition
Ingestibles/Supplements
Cymbiotika Increases National Access With Walmart Expansion
Following its 2025 launch at Target and its launch in Whole Foods Market and Ulta earlier this year, it is clear the wellness company is headed in the right direction.
Devices/Tech
The New Beauty Shelf Is AI. Is Your Brand Showing Up?
Ingredient transparency, clinical credibility and retail content are emerging as key drivers of AI visibility, according to 5W’s 2026 Beauty AI Visibility Index.
Sponsored
Ethereal Shades by Lumson: one bottle, endless possibilities
Through Ethereal Shades, Lumson demonstrates how its in-house expertise in packaging development and decoration can unlock new creative possibilities, transforming a single packaging platform into multiple brand expressions.
Brick and Mortar
M&S and Sephora Team Up to Bring Sephora to 100 UK Stores
Skin Care
rhode Announces Official Launch Date for Its Retail Expansion in Europe with Sephora
Brick and Mortar
Ulta’s Next Growth Wave: Fragrance, Hair Care and Global Expansion
Ulta is signaling confidence, raising its full-year comparable-sales growth forecast to 3.2%-3.7%.
Hair Care
Climate-Adaptive Hair Care Brand The Potion Studio Announces Retail Expansion Into Ulta Beauty
New Retail Partnership Brings Ulta Beauty's First Black- and MiddleEastern-Owned Brand, Expanding Access to Luxury Hair Care for Multi-Ethnic, Clean-Conscious Beauty Enthusiasts
Bath & Body
LOOKFANTASTIC Takes Beauty Discovery Poolside at Mondrian Ibiza
Brick and Mortar
Target’s Beauty Bet Gains Momentum as Beauty Studio Nears Rollout
The Studio will feature more than 80 global, prestige and emerging brands, including more than 60 that are new to Target shoppers.
Brands & Products
Inside Ardell's DUO Underlash Glue & Remover Launch
Ardell's Brand Director, Jennifer Johnson, talks about the features and the differentiating factor that set the new DUO Underlash Glue & Remover apart.
Skin Care
China's Proya Targets U.S. Prestige Beauty With Ulta Beauty Expansion
The partnership reflects growing interest among U.S. retailers in Asian beauty brands, particularly those offering science-led skin care and differentiated product development.
