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Aug 22, 2016 | 02:22 PM CDT

Hailey Baldwin Partners With ModelCo to Release Cosmetics Line

Hailey Baldwin

Model and celebrity daughter of Stephen Baldwin launched #thebeautysquad to build on the hype of the upcoming collection, which is set to premier November 2016 in Sydney.

Jul 21, 2016 | 01:23 PM CDT

New Member-Only Online Prestige Skin Care Club

Exclusive Beauty Club allows members to save more the more they buy.

Jul 06, 2016 | 01:41 PM CDT

Kiss Me through the Phone

picture of the app

Shiseido Cosmetics has rolled out a new way to market its selection of lipsticks in the Rouge Rouge Kiss Me line.

May 26, 2016 | 01:40 PM CDT

Got Curls? Check Out Sephora’s “It’s a Curl Thing”

curly hair

Online campaign helps curly-haired consumers easily find products that work well for them.

May 18, 2016 | 02:32 PM CDT

Avon's Latest Scent Has Star Power

Avon is teaming up with Sofia Vergara to launch So Very Sofia by Sofia Vergara, a new fragrance.

May 18, 2016 | 01:43 PM CDT

PBA Announces 2016 Finalists

The Professional Beauty Association announced the 2016 North American Hairstyling Awards FInalists.

May 10, 2016 | 03:13 PM CDT

WFFC Honors GCI Team Member

Paige Crist has been honored by the WFFC to receive the Nancy Poulos Leadership Award.

May 02, 2016 | 04:10 PM CDT

Shiseido Reveals Fragrances Under Newly Created Travel Retail Channel

Shiseido Travel Retail

Fragrances from Issey Miyake and Narciso Rodriguez brands will be highlighted at the upcoming TFWA Asia Pacific Show in Singapore.

May 02, 2016 | 03:37 PM CDT

New Partners and Judges Pitch in to Help Beauty Pitch 2016

Beauty Pitch 2016

Plus, the application deadline has been extended until Tuesday, May 10, to enter the competition.

Apr 29, 2016 | 09:41 AM CDT

Beauty Education Through YouTube

YouTube and L'Oreal Paris are teaming up with an online beauty school for French vloggers.