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Jun 20, 2017 | 04:09 PM CDT

Coastal Salt & Soul Doubles Sales After Adopting 'One-Click' Amazon Strategy

"I truly think Amazon might be the single most important retailer to the modern-day beauty consumer. So, we wanted to give this an opportunity to see if it has long term potential.”

Jun 02, 2017 | 04:43 PM CDT

Nivea Announces Launch of New Progressive Web App

"It's great to see Nivea joining a collection of other forward-thinking companies around the world who are building Progressive Web Apps to give their users the best possible experience on mobile web."

May 30, 2017 | 02:21 PM CDT

Estée Lauder and ModiFace Partner for Improved Online Beauty Shopping

“Our latest web AR technology combines the latest advances in AI, facial tracking and computer graphics to result in a realistic, widely usable and practical application that has been highly optimized for improving the online beauty shopping experience."

May 23, 2017 | 03:30 PM CDT

Amazon and The Skin Cancer Foundation Partner To Raise Awareness

“When you consider the prevalence of this disease and how many people will see our messages, we know that lives will be saved."

May 16, 2017 | 11:37 AM CDT

Will Text for Razors, Gillette On Demand's New Shave Club Model

"This new service puts them in control without having to choose between convenience and flexibility, or between great quality and value.”

May 12, 2017 | 04:38 PM CDT

Five Key Social Selling Tips from the 2017 WWD Digital Beauty Forum

By: Nicole Beckley

Brands looking to boost social reach, should keep the following five takeaways in mind.

May 11, 2017 | 01:37 PM CDT

Why Amazon is the 2nd Most Popular App Among Teens and Millennials

When asked what apps they were currently using that they were not using a few months ago, Snapchat and Amazon were the top two answers.

May 09, 2017 | 09:37 AM CDT

On-Demand Beauty Provider JOIFUL Expands in California

A pretty lady using a phone app

On demand beauty provider JOIFUL has expanded their services in California after a successful LA launch.

May 05, 2017 | 11:52 AM CDT

Estèe Lauder and YouCam Makeup: A More Experiential Retail Platform

By: Audrey Latimer

We caught up with both Alice H. Chang, CEO of Perfect Corp.and a spokesperson from Estèe Lauder to find out more about why brands and physical retailers are leveraging this technology and how marketers can take advantage of AR beauty looks.

May 03, 2017 | 10:59 AM CDT

Makeup Geek's Marlena Stell Talks with MSNBC's Your Business

Marlena Stell sat down with JJ Ramberg to discuss Makeup Geek, how to connect with customers and upcoming goals for her company.