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Joining Yahoo as of April 21, 2014, Brown will lead editorial direction, original content and the expansion and re-imagination of Yahoo Beauty.
The company's revenue was €7.2 billion for the first quarter of 2014.
According to Diagonal Reports, new online groups are displacing advertisers and marketers to shape a new beauty agenda.
"The Beauty of Nature, Active Naturals Oat for Your Skin," a series of video narratives celebrating ingredients found in nature and their potential to help enhance one's natural beauty, features Aveeno brand ambassador Jennifer Aniston.
New innovations in beauty retailing utilize technology and touch, and help increase consumer-brand interactivity.
A mobile strategy is a must for today’s beauty brands, but knowing how to best optimize your brand’s web experience isn’t always easy.
A family tradition of truffles, botanical oils and beauty has helped build the base for great success for skin care brand Skin&Co Roma.
According to Euromonitor, consumer preoccupation with image and how they are perceived by others is another important trend somewhat attributed to the 'selfie.' This concern for one’s self-image means beauty companies will have to tailor to specific consumer needs with personalized and solution-based products.
Tips and insights on beauty brand connection via social media will be the target of the conference session "The Beauty of Social Media: It Delivers" at the 2014 Cosmoprof North America.
This new position within L’Oreal’s executive committee highlights its ambition to integrate the digital dimension at the center of its business model, its brands and its zones.