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Aug 17, 2017 | 03:24 PM CDT

5 Things to Know About the Future of AR Beauty

By: Audrey Latimer

Global Cosmetic Industry caught up with Vickie Wei, marketing director for Perfect365, Inc., to discuss the future of AR beauty, the challenges brands may face and what she finds exciting about the technology that's changing the industry.

Aug 17, 2017 | 01:34 PM CDT

Finding Beauty Products is Easy as 1,2,3

According to the My Beauty Matches, it has a 200,000+ community of customers, 3,000+ brands and 180 + retailers, all currently utilizing the site.

Aug 16, 2017 | 03:01 PM CDT

Sephora Just Raised the Bar for Beauty Brand Loyalty Programs

The platform will aim to inspire its users while acting as a digital space where they can ask questions and get recommendations in an unsponsored real-time "real talk" social setting.

Aug 09, 2017 | 04:24 PM CDT

Is Walmart Going to Buy Birchbox?

The subscription box company has talked with a number of retailers regarding the possibility of a sale. Among these retailers is Walmart.

Aug 07, 2017 | 11:08 AM CDT

Selfie Ready: WUNDER2 Debuts New Instagram Handle

The brand currently has 394,000 Instagram followers.

Aug 07, 2017 | 10:47 AM CDT

Buxom's Online Strategy Gets a Makeover

"Our new website allows us to further follow our vision for building Buxom into a social and digitally-driven brand while serving as a new platform to connect directly with our fans."

Jul 26, 2017 | 03:56 PM CDT

Mitch Stone Essentials Pro Hair Care Debuts on QVC

Along with debuting on QVC, that brand has also announced two new brand ambassadors joining the company, Kim Basinger and her daughter Ireland Basinger Baldwin.

Jul 14, 2017 | 10:30 AM CDT

Feelunique Introduces Unlimited Delivery Service to Customers

“In a world where rapid fulfillment is pivotal to successful online retail - and free and fast delivery services are increasingly being offered by world-leading etailers - Feelunique is thrilled to be Europe’s first pure play online beauty store to offer unlimited next-day delivery. "

Jul 11, 2017 | 01:05 PM CDT

Amazon's Prime Day Rivals Cyber Monday

The article states that in 2016, almost 50 million Americans visited Amazon on Prime Day.

Jul 10, 2017 | 03:25 PM CDT

[infographic] AR Beauty Shopping Shown to Improve Sales

The study tracked the behavior and purchase history of 25,000 females in Japan, ages 15-69 years old, for an entire year. The participants were made up of YouCam Makeup users and people who did not use the app.