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Model and celebrity daughter of Stephen Baldwin launched #thebeautysquad to build on the hype of the upcoming collection, which is set to premier November 2016 in Sydney.
Exclusive Beauty Club allows members to save more the more they buy.
Shiseido Cosmetics has rolled out a new way to market its selection of lipsticks in the Rouge Rouge Kiss Me line.
Online campaign helps curly-haired consumers easily find products that work well for them.
Avon is teaming up with Sofia Vergara to launch So Very Sofia by Sofia Vergara, a new fragrance.
The Professional Beauty Association announced the 2016 North American Hairstyling Awards FInalists.
Paige Crist has been honored by the WFFC to receive the Nancy Poulos Leadership Award.
Fragrances from Issey Miyake and Narciso Rodriguez brands will be highlighted at the upcoming TFWA Asia Pacific Show in Singapore.
Plus, the application deadline has been extended until Tuesday, May 10, to enter the competition.
YouTube and L'Oreal Paris are teaming up with an online beauty school for French vloggers.