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Bath & Body
New in Bath & Body (page 62 of 68)
Oct 04, 2011 | 09:52 AM CDT
Looking to refresh the 132-year-old brand, P&G is developing a new ad campaign and packaging for the soap brand that targets modern moms and busy families seeking a "clean and simple" solution.
Sep 29, 2011 | 07:33 AM CDT
Gillete spends big on advertising to win market share in the lucrative Indian men's market; Euromonitor estimates and GCI magazine analysis provide context for the efforts.
Aug 19, 2011 | 09:40 AM CDT
The market research company found a majority of body care lotion users wish products lasted longer and were more effective, opening the segment up for products that provide more satisfaction.
Jul 13, 2011 | 08:49 AM CDT
By: Rob Walker, Euromonitor International
Fundamental revitalization of Brazilian domestic demand for bath and body products, Brazil is on course to dethrone the U.S. as the biggest bath and body care market in the world by 2013.
Jul 06, 2011 | 09:43 AM CDT
The new factory will be used to supply markets in Mexico, the United States, Canada, Central America, the Caribbean and Colombia, and it also helps Mexico become a manufacturing hub for Axe, Rexona and Dove deodorants in North and Central America.
May 13, 2011 | 12:08 PM CDT
The American Society of Perfumers recognized range of brands for excellence in fragrance formulation; P&G, Unilever and Johnson & Johnson brands among the winners.
Apr 19, 2011 | 09:19 AM CDT
The awards will be announced at a luncheon on May 20 in New York.
Apr 08, 2011 | 02:30 PM CDT
Mintel consumer survey demonstrates that if the price isn't right and the product doesn’t smell good or offer the promise of moister skin, soap and shower brand owners will be hard pressed to make the sale.
Apr 05, 2011 | 02:11 PM CDT
Winners for these awards will be announced on May 20.
Mar 08, 2011 | 09:45 AM CST
By: Miriam Quart
As nostalgic brands resurface in hopes of reconnecting with lapsed users, a new challenge evolves for brands: how to successfully connect with new young, savvy consumers. Insight into successful efforts to revive Pert Plus and Sure offers some answers.