By: Nancy Jeffries
Posted: September 21, 2007
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The new Fresh Linen collection, from Hillhouse Naturals Farm Ltd., offers candles, diffusers, linen sprays, and laundry wash. The collection emphasizes classic American luxury for the home, featuring a Cashmere and Fresh Linen assortment for home and body. The Cashmere fragrance blends rose, magnolia, and sampaquita, with citrus and clove. Fresh Linen is a clean bouquet of lemon, orange, bergamot, rose, jasmine, and musk, said to be reminiscent of linens freshly washed then dried in the spring air. The products are available in candles, linen washes, laundry washes, and mists, and a Fresh Linen Vintage Textile Soak.
Hillhouse Naturals Farm, Ltd. also offers European kitchen scents, including French Chocolate, Lavender, Mediterranean Fig, Olive, Rosemary and Tiramisu, available in candles packaged in glass or brown ceramic pots; and its Mojito Collection, featuring bamboo reed diffusers, and candles in glass or tin, reminiscent of the classic summer cocktail from Old Havana.
“Fragrances are getting more sophisticated and authentic. Consumers can recognize a true flower or fruit. Specific destinations, i.e., countries of origin, are becoming popular as consumers’ expectations for more sophisticated fragrance grows. This is all part of the ‘affordable luxury’ trend we’re seeing across many product categories,” said Kris Anderson, Firmenich. New trends for fall and winter include Pomegranate/Cider, Mango Peach Salsa, Fall Festival (a spice blend with orange, ginger, cinnamon, brown sugar, and maple), Indonesian Ginger and Sicilian Orange, according to Anderson.
Apropos of culture and travel, is Bluewick’s introduction of the Japanese-inspired Hinoki Candle Collection. Hinoki Cypress, in its native Japan, has long been a component in traditional customs. Its timber is used to build palaces, temples and Noh theaters, and its lemon-scented wood has been used in the creation of Japanese bath environments. Bluewick’s Hinoki Soy Candle Collection comes in eight scents, including Amberwood, Dragonfruit, and Lemonmusk, containing blends evocative of another time and place, to enhance the experiences of ancient customs and locales.
Dragonfruit—according to legend was created by fire-breathing dragons who forced it to grow on the prickly pitaya cactus, imbuing it with power for all who consumed it—is a red-fleshed melonlike fruit, which Bluewick blended with Chinese apricot, kiwi and South American cherimoya. Each candle is hand-poured, created with pure soy wax, organic cotton, paper core wicks, and all-natural fragrance oils, in keeping with the eco-consciousness so popular in home fragrance today.