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New in Cosmetics

Aug 26, 2016 | 08:58 AM CDT

Basking in Milk Makeup's Glow

Holographic Stick

Live life with a little glowing color using Milk Makeup's Holographic Stick. Not only does this stick have ingredients to provide hydration, but the product also leaves a pearlescent glow anywhere on the skin.

Aug 22, 2016 | 02:22 PM CDT

Hailey Baldwin Partners With ModelCo to Release Cosmetics Line

Hailey Baldwin

Model and celebrity daughter of Stephen Baldwin launched #thebeautysquad to build on the hype of the upcoming collection, which is set to premier November 2016 in Sydney.

Aug 08, 2016 | 04:25 PM CDT

Anti-aging Concealer Works Double Duty

Age Defying Treatment Concealer

Osmosis Skincare’s Age Defying Treatment Concealer helps hydrate and plump to to soften lines and wrinkles around the eye and lip areas.

Jul 29, 2016 | 10:27 AM CDT

Let’s Take a Cosmetic Walk through History

Smithsonian Museum

The Smithsonian highlights beauty for both man and beast, from ointments to cure-alls.

Jul 27, 2016 | 12:08 PM CDT

Kylie Cosmetics and the Power of SOLD OUT

Engineered scarcity + status = mania and rapid product sellouts.

Jul 21, 2016 | 09:17 AM CDT

#TakeNOTE At Cosmoprof 2016

NOTE Cosmetics wants everyone to #takenote as they launch their brand in the United States for the first time at Cosmoprof North America. Featuring a collection of beauty products, the company aims to encourage women to treat makeup like fashion, as an evolving tool to express their individual styles.

Jul 18, 2016 | 09:44 AM CDT

Enjoy Fun in the Sun with Organic Sunscreen

Vital Sun True Glow

Now you and the sun can both glow! Veridatta’s Vital Sun True Glow sunscreen is formulated to be organic and works double duty, as it conceals minor impurities, while also providing broad spectrum UV protection.

Jul 13, 2016 | 03:30 PM CDT

Brazilians and Butt Lifting Expected to Surge After Summer Olympics

rio olympics

Brazilian beauty has always appealed to Americans, and the 2016 Summer Olympics in Rio may send more of trends state-side.

Jul 08, 2016 | 11:32 AM CDT

A Hopeful Lip Hero

Hope

Hopeful for healed lips? Mizzi Cosmetics' Hope purple lip balm provides healing properties, while also leaving lips with a clear gloss look. A portion of proceeds for the balm go toward the American Cancer Society.

Jul 06, 2016 | 01:41 PM CDT

Kiss Me through the Phone

picture of the app

Shiseido Cosmetics has rolled out a new way to market its selection of lipsticks in the Rouge Rouge Kiss Me line.