GCI Magazine

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New in Cosmetics

Aug 16, 2017 | 03:01 PM CDT

Sephora Just Raised the Bar for Beauty Brand Loyalty Programs

The platform will aim to inspire its users while acting as a digital space where they can ask questions and get recommendations in an unsponsored real-time "real talk" social setting.

Aug 15, 2017 | 10:06 AM CDT

[podcast] The Ugly Truth About Cosmetic Marketing

Woman in lipstick and towel thinking
By: Brooke Schleehauf

Paraben-free—a marketing term that helped to propel consumer fear of ingredients such as preservatives and sulfates. Rob Ross-Fichtner, of Focal Point Research Inc., shared in an exclusive interview how this movement toward misinformation started, how groups perpetuating consumer mistrust responded and where the industry goes from here.

Aug 11, 2017 | 04:33 PM CDT

Kylie Cosmetics Breaks Records on Its Way to $1 Billion

There is talk of brick-and-mortar possibilities for Kylie Cosmetics after opening two pop-up shops. No official statement has been released at this time.

Aug 11, 2017 | 11:42 AM CDT

Jillian Wright Talks Indie Beauty and in-cosmetics North America

We caught up with Jillain Wright, co-founder of Indie Beauty Expo, to get her opinions on indie beauty and what it is about these independent brands that consumers can't get enough of.

Aug 10, 2017 | 02:11 PM CDT

What Women Want: Natural vs. Premium Foundation

The report takes a closer look at how women define the terms "natural" and "premium" when it comes to foundation to better ascertain the top differentiators of natural foundations.

Aug 10, 2017 | 10:28 AM CDT

Botaneco Unveils New Lab & Breakthrough Multifunctional Sunscreen Technology

By providing ingredient multifunctionality and improving texture and other product facets, Botaneco is producing innovations aimed at the concerns and preferences of today's consumers in sun, skin and hair care.

Aug 07, 2017 | 01:50 PM CDT

Create Your Own Liquid Lipstick with Giella Custom Blend Cosmetics

Giella Custom Blend Cosmetics allow consumers to choose between more than 25 shades, two coverage types, shimmer and flavor, for their own personal liquid lipstick blend.

Aug 07, 2017 | 01:16 PM CDT

ColourPop Cosmetics Is Heading to Sephora

The company announced on Instagram that it will be heading to select Sephora stores this holiday season starting in November.

Aug 07, 2017 | 11:08 AM CDT

Selfie Ready: WUNDER2 Debuts New Instagram Handle

The brand currently has 394,000 Instagram followers.

Aug 07, 2017 | 10:47 AM CDT

Buxom's Online Strategy Gets a Makeover

"Our new website allows us to further follow our vision for building Buxom into a social and digitally-driven brand while serving as a new platform to connect directly with our fans."