Most Popular in:

Natural & Organic

Email This Item! Print This Item!

Green Convergence

By: Nancy Jeffries
Posted: June 5, 2007, from the June 2007 issue of GCI Magazine.

page 3 of 4

Wellness and healthy beauty have also given rise to the ethical consumption trend that has emerged within the areas of cosmetics and toiletries, which, says Euromonitor, is borne out of the demand for natural/organic ingredients. In addition, worldwide recognition of the effect of various chemicals on water and soil supplies has drawn attention to recycling and biodegradability for personal care products.

“Biodegradability of personal care products is becoming more and more important worldwide,” says Wolfgang Goertz, marketing manager, personal care North America, Goldschmidt Chemical Corporation, a wholly owned subsidiary of Degussa Corporation. “Some European countries—for example, Scandinavia—have started to allow only biodegradable ingredients for rinse-off products like shampoos.”

According to Goertz, more than 80% of the company’s products are based on natural raw materials, including vegetable-derived fats and oils, fatty acids, sugars and sugar derivatives such as saccharose and sorbitol. “Degussa, to the best of our knowledge, is the only supplier in the personal care market to provide enzymatically manufactured esters,” he adds. These products are 100% natural and their enzymatic manufacturing process is highly eco-friendly. “The process allows the esterification reaction to be run at much lower temperatures than if a conventional chemical process were used. In addition, much less energy is consumed and far fewer by-products are made, which leads to the reduction of clean-up steps and waste,” says Goertz. “We have calculated a life cycle assessment (LCA) for our enzymatic esters that shows savings of energy and emissions—for example, those related to global warming—of 60–75%.”

With a focus on biodegradability, Goldschmidt Chemical Corporation has achieved certification on 33 of its products from Ecocert, the control and certification organization accredited by COFRAC, the French committee for accreditation.

Exploitation of developing labor markets has gained attention, and consumers have developed a conscience that demands products that fit with their values. Draco Natural Products, for example, noted that in addition to working closely with their cultivators to source certified organic extracts, they are also committed to “ethically wild crafted ingredients.” Wild crafting is the practice of gathering plant materials from their native wild environment in a manner that causes the least disruption and exhibits sensitivity to the natural ecosystems, thereby ensuring the survival and ecological balance of the stand. Engaged companies, therefore, conduct themselves with a high level of consciousness for the well-being of the planet.