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New report highlights how outside-the-box competition is challenging legacy beauty brands
Olvea Vegetable Oils introduced three new cosmetic raw materials, Olvea Shea esters.
Premium positioning complements Unilever's existing portfolio; acquisition is expected to close in May 2015.
Burt's Bees lip and face-care products and additional marketing for the brand contribute to double-digit gains in the company's natural personal care division.
Kline & Company uncover shifts in the natural positioning in several U.S. and European brands in response to consumers ongoing willingness to invest in often pricey truly natural products if effective results are delivered.
Consumer confusion, the rise of sustainability and the appearance of retailer standards.
With the exception of Hong Kong, Organic Monitor reports that the Chinese market for naturals has declined, with markets such as India, Thailand and Singapore picking up momentum.
The Vietnamese cosmetic market is a emerging market with huge potential, according to Le Chau Giang, special adviser to the president of the ASEAN Cosmetic Association and senior director and head of regulatory and medical affairs at Johnson & Johnson Consumer Asia Pacific. Here, she engages in an exclusive Q&A on the Vietnamese cosmetics market with Cosmetics & Toiletries. Hear more of Giang's expertise at in-cosmetics Asia in Bangkok.
According to Kline, natural product brand owners capitalizing on broader market trends, while function and efficacy are now as important as the ingredient source by many consumers. Non-GMO labeling trend that is now prevalent in food products is in the nascent stages in beauty but expected to grow stronger.
New ranges of natural products, "alphabet" products and devices continue to influence the market.