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When Summer Fades, Skin Concerns Remain
By: Abby Penning
Posted: August 31, 2011, from the September 2011 issue of GCI Magazine.
page 2 of 6Each of these designated skin care issue areas supports its own market segment in the beauty industry, which is why its important to have an understanding of each. “In the first category are products intended for use immediately after sun exposure that aim to soothe inflamed and irritated skin. These products often have botanicals such as aloe with anti-inflammatory effects and that provide some physiologic cooling effect when applied to the skin,” Geyer says. “Though cortisones and aspirin have commonly been used by physicians to quiet inflamed, sunburnt skin, there are an increasing number of new post-sun products that offer a more gentle and botanical anti-inflammatory effect.
“Second, still for use in the acute post-sun period, we are seeing more DNA repair products appearing in the marketplace, aiming to support the cellular machinery that scans for small mutations in our DNA caused by UV exposure with the hope that these defects can be better repaired before they become problematic in the weeks and years to come,” Geyer continues. “Third are the products that help to reduce the negative downstream effects that take place from acute and/or chronic UV exposure—ranging from fine lines to deeper wrinkles, to brown spots, to textural changes.”
As noted, different lines and products can be focused in on different post-sun skin needs. “In targeting post-sun skin repair, something for immediate usage would be a product to replenish moisture while also including antioxidants to fight free radicals. And of course, for prevention, moisturizers with a minimum of SPF 15 are a must,” notes Joe Pastorkovich, vice president, Lumene North America.
Amos Lavian, founder, Dermelect Cosmeceuticals, says, “Obviously, you want to cool skin that’s been exposed to the sun for a long period of time.” Lavian also notes the importance of products that help reduce redness and calm inflammation. “They help take the flush out of the face and work to soothe dilated capillaries,” he says.
More and more products in this category are also becoming multitaskers. “Needless to say, the first step for damage control after sun exposure is to moisturize your skin,” says Sophie Jacques, senior product manager, skin care, Yves Rocher, but she notes Yves Rocher offers products that combine sun care with anti-aging benefits, as well as those that offer ingredients such as aloe vera to soothe and hydrate the body. Additionally, the company offers an age spot-diffusing serum that targets age spots, uneven skin tone and loss of radiance, and even fights wrinkles. “You can use [this product] on hands as well,” she notes.