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GCI magazine and Perfumer & Flavorist magazine have partnered with The Fragrance Foundation to restructure the FiFi Awards for Technological Breakthrough of the Year. As a result, a specialized category—Technological Breakthrough in Fragrance Creation—has been established as well as a Packaging Technology & Delivery Systems.
Packaging Technology & Delivery Systems considers submissions in the following areas:
Technological Breakthrough in Fragrance Creation considers submissions in the following areas:
Submitted technologies must represent an entirely new and original concept. In addition, the technologies must have been created in 2009 and used in a product that is currently on the market, or, if it is not currently on the market, a notarized letter must be submitted confirming a contract to use the technology in a product to be launched in 2010.
All entries must be received by The Fragrance Foundation by Monday, Feb. 1, 2010. Submissions will be pre-screened by a panel of experts who will evaluate concept (original premise), function (how does it work and what are its innovative qualities) and industry benefits (potential value). Following this stage, entrants will be required to make a presentation to the Technological Breakthrough judging panel, comprising industry consultants, trade media and research scientists. The highest-scoring presentation will be awarded the FiFi Award for Technological Breakthrough of the Year at the 2010 FiFi Award Ceremony on Thursday, June 10, 2010, at The Downtown Avenue Armory in New York.