Mixer & Pack is Bringing its Private Label Perfume Manufacturing Services to the Hot US Market

Spain-based fragrance private label manufacturer Mixer & Pack S.L. has extended its internationalization from Europe to the booming U.S. market.
Spain-based fragrance private label manufacturer Mixer & Pack S.L. has extended its internationalization from Europe to the booming U.S. market.
Mixer & Pack

During the recent Cosmoprof Bologna event, Fernando Hernández, who responsible of the commercial department in Mixer & Pack, noted, 'We are delighted with the expert leaders in world perfumery and perfume lovers to have the opportunity of getting to know closely the quality that distinguishes Mixer & Pack as a leader in the industry.'During the recent Cosmoprof Bologna event, Fernando Hernández, who responsible of the commercial department in Mixer & Pack, noted, "We are delighted with the expert leaders in world perfumery and perfume lovers to have the opportunity of getting to know closely the quality that distinguishes Mixer & Pack as a leader in the industry."Mixer & PackSpain-based fragrance private label manufacturer Mixer & Pack S.L. has extended its internationalization from Europe to the booming U.S. market.

The move comes amid a scent boom in the United States. U.S. prestige fragrance grew about 12% in 2023, compared to about 4% in mass, per Circana.

Top growth categories included higher fragrance concentrations such as eau de parfums and parfums, which gained three share points in 2023.

Preparing for Growth

To support its growth efficiently, Mixer & Pack has implemented an enterprise resource system, Dynamics 365 Cloud Finance & Supply Chain Management.To support its growth efficiently, Mixer & Pack has implemented an enterprise resource system, Dynamics 365 Cloud Finance & Supply Chain Management.Mixer & PackIn February, the company announced that it had received FDA registration under MoCRA (Modernization of Cosmetic Regulation Act), which means that its facilities are now registered to operate in the United States.

To support its growth efficiently, Mixer & Pack has implemented an enterprise resource system, Dynamics 365 Cloud Finance & Supply Chain Management. 

The system is said to bring improvements, optimization, efficiency and innovation to all company departments. 

The company's new capabilities will support its 30 years of experience in the design, development and manufacture of perfumes for fashion brands, multinational beauty companies and more.

During the recent Cosmoprof Bologna event, Fernando Hernández, who responsible of the commercial department in Mixer & Pack, noted, "We are delighted with the expert leaders in world perfumery and perfume lovers to have the opportunity of getting to know closely the quality that distinguishes Mixer & Pack as a leader in the industry."


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