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New in Innovation (page 31 of 45)

Apr 27, 2012 | 11:49 AM CDT

A Study in Brand Engineering

By: Remyi Fredson-Cole

When starting the development process for a beauty brand, brand owners must establish core principles that will allow the building of all subsequent brand decisions.

Apr 27, 2012 | 11:41 AM CDT

The Role of Science in Beauty

By: Liz Grubow and Elle Morris

As consumers pay more attention to the science that is pervasive in beauty products, brands need to develop smart, reasonable ways to communicate these complex concepts to their customers.

Apr 27, 2012 | 11:24 AM CDT

May the Force Be With You

By: Jeff Falk

Learn about how connecting with consumers on a one-on-one basis has power, but also requires care and strategy.

Apr 24, 2012 | 10:45 AM CDT

Leonard Lauder Honored by LISCC

Paul Marotta and Leonard Lauder

Leonard Lauder received the Lifetime Achievement Award for the Advancement of Cosmetic Sciences from the Long Island SCC during a recent event hosted to recognize his contributions to the industry.

Apr 24, 2012 | 07:56 AM CDT

Winners Announced for Cosmetics & Toiletries R&D Awards and Innovation Zone Awards

At the In-cosmetics Awards Ceremony on April 17, 2012, Cosmetics & Toiletries announced the winners for the 2012 Cosmetics & Toiletries R&D Awards. In addition, In-cosmetics named the winners for its Innovation Zone Awards.

Apr 12, 2012 | 02:50 PM CDT

The Beauty Company to Offer Workshop at HBA

The workshop, "The Beauty Business is Not for Sissies: How to Become a Genius, Not a Disaster," targets those in the beauty industry looking to score the next breakthrough product.

Apr 04, 2012 | 03:45 PM CDT

The Process of Product Development

By: Darrin C. Duber-Smith and Gregory Black

The beauty industry is hypercompetitive, and on-shelf success requires that new product development is conducted as scientifically as possible, utilizing proven models and due diligence.

Apr 04, 2012 | 03:26 PM CDT

Influence From the Outside

By: Robert F. Brands

Packaging design inspiration can be drawn from nearly anything, but it's vital to remember that, in the end, it's still all about the brand building.

Apr 04, 2012 | 03:03 PM CDT

Becoming an Engagement Brand

By: Katja Bartholmess and Ron Robinson

Social media allows beauty brands to share more with their consumers and to have their consumers share more with them.