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New in Marketing (page 57 of 127)
Apr 26, 2013 | 04:51 PM CDT
By: Ada Polla
As a beauty brand owner, marketer or developer, you have to love your brand. But when it’s time for a change, how do you stay on track and be objective?
Apr 26, 2013 | 02:06 PM CDT
By: Marc S Levitt
How to effectively market the technology behind your products.
Apr 26, 2013 | 01:53 PM CDT
By: Cristina Kroll
Growth for beauty brands continues across South America.
Apr 26, 2013 | 01:42 PM CDT
By: Jeff Falk
Miscalculating a brand position, disregarding or not knowing core customers, and misreading or forsaking the trends and drivers influencing other desired customer groups can have serious consequences.
Apr 25, 2013 | 04:18 PM CDT
By: Abby Penning
With the beauty industry seemingly taking the divergent paths of multifuctional or targeted when it comes to product innovation, Euromonitor theorized on how current trends and industry standings will lead to future growth during a presentation at the 2013 in-cosmetics.
Apr 25, 2013 | 11:46 AM CDT
The company will look to streamline operations for the Bare Escentuals division, including the strategic closure of selected company-owned stores, for the fiscal year 2013.
Apr 25, 2013 | 11:42 AM CDT
LightStim will introduce its LightStim for Wrinkles at-home LED device to a targeted 50 Ulta Beauty doors and ulta.com beginning mid-April 2013.
Apr 24, 2013 | 03:34 PM CDT
By: Nancy Jeffries
Jennifer Balbier, Anne Carullo and Karyn Khoury talk innovation and connecting with consumers.
Apr 23, 2013 | 08:52 AM CDT
The iconic sun care brand is retiring its Miss Hawaiian Tropic Bikini Contests and is launching an online for a new spokesperson to serve as the face of Hawaiian Tropic.
Apr 22, 2013 | 04:13 PM CDT
In this report, Total Beauty Media Group also uncovers key findings in how moms leverage digital in budgeting and spending, identifying where they splurge and save, and the role that children play in purchase decisions.