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New in Consumers (page 34 of 47)
Jun 22, 2010 | 12:06 PM CDT
By: Jeff Falk
I recently attended Luxe Pack New York, as well as moderated a panel, and noticed a significant focus on the importance of consumer insight—that is, simply not just assuming consumers want, need or will purchase a product, regardless of how good the product and/or its packaging.
Jun 14, 2010 | 03:48 PM CDT
Mintel reports that Hispanic women feel underrepresented in the beauty and personal care aisle; 81% of Latinas surveyed would like more products with bilingual packaging.
Jun 03, 2010 | 09:13 AM CDT
TWIST new brand venture and Global Beauty Group announce joint venture, BFF Ventures, LLC, seeks to reinvent the way in which consumers shop by featuring the curation of existing brands' beauty products.
May 24, 2010 | 02:51 PM CDT
By: Nancy Jeffries
Execs from Olay and Walgreens note that "customers are happy to see the lines blurring [between mass and prestige] because they want the same ingredients, benefits and delivery.” The combination of science and nature is the boilerplate of what customers are seeking today.
May 13, 2010 | 04:24 PM CDT
By: Jeb Gleason-Allured, with Rachel Grabenhofer
Scenting personal, home and oral care brands for a changing world.
May 05, 2010 | 04:29 PM CDT
Turnkey product marketing application for Apple’s mobile devices designed to allow brands to deliver product experiences through custom-built mobile app; product updates can be made in real time.
Apr 28, 2010 | 08:54 AM CDT
A report on beauty retailing from consumer intelligence company Mintel shows female baby boomers are increasingly Web savvy, often going online to buy cosmetics and personal care products.
Apr 27, 2010 | 08:55 AM CDT
The new Nivea For Men Revitalizing Q10 Eye Roller Gell offers male consumers a quick way to treat under-eye circles, puffiness.
Apr 06, 2010 | 04:37 PM CDT
By: Liz Grubow
What does the rise of e-commerce and digital marketing mean for the global beauty industry?
Mar 22, 2010 | 09:01 AM CDT
Campaign for Go 360 Clean designed to be a motivating product trial platform to build consumer awareness and establish product as an innovative cleansing solution among college students.