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Aug 26, 2008 | 12:10 PM CDT

G2G Marketing is Winning Her Over

By: Alisa Marie Beyer

Girlfriend-to-Girlfriend (G2G) communications have proven to be a strong motivator for women to try a new brand, dump their old brand and recommend (or not recommend) a brand to a friend. It’s also proven to help move products faster and build up the bottom line of a beauty brand just as effectively as traditional marketing methods.

Aug 22, 2008 | 01:22 PM CDT

Report Outlines Beauty Spending in EU

Verdict Research report shows British spend the most on health and beauty; U.K retailers make limited impact on mainland Europe due to pharmacy-focus.

Aug 08, 2008 | 10:31 AM CDT

Blyth Acquires Retailer; Supplement Brand

Acquisition of catalog/Internet retailer and entry into the health/wellness category called a fit for the company's strategy...

Aug 06, 2008 | 09:52 AM CDT

P&G Maintains Media Spend

Company's media spend shifts but does not decrease in response to rising commodity costs and consumer trade down...

Aug 05, 2008 | 03:08 PM CDT

Global Baby Care: Mighty but Small

By: Alexander Kirillov

Euromonitor International explores trends in baby care products during the past year and looks at key growth opportunities in the global market.

Aug 05, 2008 | 12:26 PM CDT

Baby's Skin

By: Sara Mason

The baby care market reflects the consumer’s embrace of balancing luxury health and beauty care with natural and organic ingredients and processes.

Jul 11, 2008 | 11:35 AM CDT

P&G’s Gillette Expands Portfolio

Brand unveils two new product lines for male grooming…

Jun 27, 2008 | 04:39 PM CDT

Euromonitor Releases Global Trend Report

Euromonitor International has published a report of the 25 global consumer trends for 2008 that are predicted to impact consumers through 2012...

Jun 24, 2008 | 01:25 PM CDT

Sunless Tanner Sales Down

According to a recent report by Mintel International, women are using less sunless tanner, citing difficulty of application and artificial appearance...

Jun 20, 2008 | 09:03 AM CDT

Arylessence Releases 2009 TrendWatch

Report aims to define fragrance trends through lifestyle trends analysis and provide ideas for the evolution of fragrance themes for 2009...