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Bath & Body
New in Bath & Body (page 70 of 72)
Oct 07, 2008 | 12:30 PM CDT
By: Steve Herman
We sometimes forget that the benefits of our industry go beyond simple beauty, and some of the most elemental and taken-for-granted products, combined with the marketing knowledge pioneered by the companies in our industry, can save millions of lives.
Oct 03, 2008 | 03:50 PM CDT
Microsite designed to serve as a beauty resource for young women; reveals beauty habits of this consumer group.
Sep 12, 2008 | 12:05 PM CDT
National ad campaign for foaming sponges hits air in September; company cites success of two shows in promoting products to loyal audience.
Aug 28, 2008 | 02:18 PM CDT
By: Nancy Jeffries
Fresh strategic planning for bath and body meets market demands and offers the promise of growth.
Aug 26, 2008 | 04:24 PM CDT
Capitalizing on what bar soaps offer versus what they lack may breathe life back into the category.
Aug 26, 2008 | 04:08 PM CDT
By: Briony Davies
Despite global sales almost hitting the $100 billion mark in 2006, the segment is often considered to be a drag on the overall global beauty products market—posting value growth of 27% between 2001 and 2006 compared to the 30% achieved by the larger, more lucrative cosmetics categories.
Mar 31, 2008 | 11:41 AM CDT
When interviewing marketers about executive travel lifestyles, the importance of travel kits and travel-sized personal care products to business travelers became evident. Lisa Hoffman, founder of Lisa Hoffman Beauty, shared with GCI magazine her take on the travel product market...
Mar 05, 2008 | 11:26 AM CST
Perfumer & Flavorist magazine reports that Mintel's Global New Products Database looks at recently launched products to identify the most popular fragrance trends in deodorants...
Jan 10, 2008 | 02:18 PM CST
By: Diana Dodson
Commoditization and a dearth of innovation constrain global sales of bath and shower products.
Nov 08, 2007 | 04:15 PM CST
By: Nancy C. Hayden
Fragrance provides a sensual lift and mood elevation for bath and body products, and personal care products, as a whole, are taking advantage of the mystique of fragrance by adding a twist that is reinvigorating the fragrance industry.