Guerlain partners with Aptar Beauty for its L'Art & La Matière collection, featuring innovative Sensea fragrance pumps and GSA dispensing systems.
Aptar Beauty
Guerlain has partnered with Aptar Beauty to incorporate the supplier’s Sensea fragrance pump and GSA pump into the brand’s L’Art et la Matière collection.
Sensea Fragrance Pump
The technology used to create the Sensea pump is manufactured and assembled in France and delivers several key benefits:
- Effortless, Luxurious Feel: The Sensea pump boasts a smooth, gentle actuation, ensuring a fine, even mist dispersed at a 60-degree angle.
- Refill Convenience: All Sensea pumps in the collection are screw-on for easy reloading, promoting sustainability.
- Elegant Design: The pumps and collars feature a sophisticated gold anodized finish, complemented by Guerlain's double G monogram engraved on the actuator.
- In-Store and Home Refills: L'Art & La Matière fragrances offer in-store refills, while the travel spray allows for convenient home refills.
GSA Pump: Enhancing Personal Care Products
Aptar Beauty's GSA dispensing pump elevates the collection's hand and body lotions and soaps. This pump, crafted in Italy, includes several key features:
- Optimal Performance: Robust technology ensures smooth, high-performance operation.
- Formula Protection: A metal-free pathway safeguards the integrity of the product's formula.
- Refill Friendly: The screw-on design with a twist-to-lock mechanism facilitates easy refilling
- Cohesive Design: The gold anodized collar aligns perfectly with the collection's luxurious aesthetic.
Anne Dupé, a key account manager at Aptar Beauty EMEA, says "Our diverse technology portfolio caters to all brand needs. This partnership exemplifies the collaboration between our manufacturing sites and our ability to adapt solutions to meet the stringent standards of luxury brands."
