Timed with the FIFA World Cup 2026, AXE (Lynx in the United Kingdom) launched a collection that’s best described as a return to fine fragrance, featuring three new products and a slogan, “Smell your best when you look your worst,' that places the brand in the stands with fans, challenging the chaotic essence of sports-watching at a sensory level.
Behind AXE’s Strategic Return to Fine Fragrance with a FIFA World Cup 2026 Partnership
Global Cosmetic Industry speaks with Caroline Gregory, Global Brand Director of AXE/Lynx, on partnering with FIFA World Cup 2026, the launch and the return to fine fragrance.
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Feel the Difference: ICONS America Soft-Touch In-Mold Label Tubes
ICONS America announces new IML innovation: luxurious soft-touch tubes. Achieve artwork that feels as luxurious as it looks. Available in striking combinations of gloss, matte, soft-touch & metallic finishes. Made-in-USA, recyclable mono PP, w/ PCR.
Jul 8th, 2026
Precision Systems: Closing the Efficacy Gap through Functional Packaging Architecture
Sponsored
Precision Systems: Closing the Efficacy Gap through Functional Packaging Architecture
From passive packaging to precision delivery, discover how beauty brands are closing the “Efficacy Gap” with smart microneedling, integrated LED therapy, and next-gen skincare technology designed to maximize real results.
May 18th, 2026
July/August 2026
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OLAPLEX Launches o7 Shine Serum Oil Mist
Jul 1st, 2026
While influencers drive consumer excitement and feed AI recommendations, online sources that lead include Reddit, Who What Wear, Wikipedia, Sephora and Allure.
The Top Sites ChatGPT is Using for Beauty Recommendations
Jun 26th, 2026
“What stands out in these findings is the clear convergence of digital and physical behaviors,” said Jacqueline Flam, managing director, beauty and health at NIQ. “Gen Alpha is highly fluent in AI and personalization, but they are using these tools to enhance discovery and build confidence, not to replace in-store experiences. For brands and retailers, this means creating connected journeys that link digital influence with real-world engagement.”
The Hybrid Generation: Why Gen Alpha Refuses to Choose Between AI and Stores
Jun 18th, 2026
Precision Systems: Closing the Efficacy Gap through Functional Packaging Architecture
Sponsored
Precision Systems: Closing the Efficacy Gap through Functional Packaging Architecture
May 18th, 2026
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Belle Brands global president Teresa Lo said Versed aligns with the company's strategy of acquiring high-performing, consumer-centric brands with strong retail appeal.
Belle Brands Expands Beauty Portfolio with Acquisition of Versed
Versed aligns with the company's strategy of acquiring high-performing, consumer-centric brands with strong retail appeal.
Jul 9th, 2026
Fresh off a $4 million funding round, co-founder and CEO Kathy Widmer and co-founder and CCO Barry Bruno say they believe the category is undergoing a structural transformation.
The Body Care Boom Is Just Beginning, Say Dewsy's Founders
Body care is finally catching up to facial skin care—and the founders behind Dewsy explain why this shift is permanent.
Jul 8th, 2026
Precision Systems: Closing the Efficacy Gap through Functional Packaging Architecture
Sponsored
Precision Systems: Closing the Efficacy Gap through Functional Packaging Architecture
From passive packaging to precision delivery, discover how beauty brands are closing the “Efficacy Gap” with smart microneedling, integrated LED therapy, and next-gen skincare technology designed to maximize real results.
May 18th, 2026
The Compact Skin Analyzer brings a diagnostic layer to at-home skin care, using light-based assessment and vibrational feedback to evaluate hydration and skin balance.
Packaging Look Book: Co-Engineering Sustainability & Performance
Packaging must deliver across the full lifecycle, from shelf appeal to end-of-life circularity, without compromise.
Jul 8th, 2026
Copy Of 3
SEVEN Haircare Relaunches on 7/7 with Refreshed Brand Identity, New Collections and Expanded Professional Platform
Seattle-based professional haircare brand unveils new creative, fabric-inspired collection architecture, and a strengthened commitment to the salon community.
Jul 7th, 2026
Givaudan's newly announced equity investment and strategic collaboration with Swiss startup Microcaps AG expands the company's capabilities in precision microencapsulation, with an early focus on alcohol-free fine fragrance and future applications across skin care and beauty.
Beyond the Bottle: Fragrance Giants Race to Reinvent Delivery Systems for the Next Generation of Personal Care
Delivery systems are becoming strategic innovation platforms rather than behind-the-scenes formulation tools.
Jul 7th, 2026
Coty's leadership overhaul positions prestige brands for accelerated growth and market responsiveness.
Coty Reshuffles Leadership, Streamlines Prestige Operations Under Coty.Curated Strategy
Coty's leadership overhaul positions prestige brands for accelerated growth and market responsiveness.
Jul 6th, 2026
Notably, 32% of millennials and Gen Z claim to have had procedures in the past five years, compared to 28% of those in the Gen X generation and 18% of baby boomers.
The Procedure-to-Product Pipeline Is Growing: New Consumer Survey Data
Providing the proof that consumers seek will give them permission to explore the pre- and post-procedure skin care products that have piqued shoppers' interest.
Jul 6th, 2026
Developed in partnership with IFF perfumer Andrew Everett and using a number of the company's key ingredients, Studio Rose centers on a simple philosophy: living life through 'rose-colored glasses.'
How Julia Rose Siegler Built a Fragrance Brand Around Life's Moments
The brand reflects the growing consumer appetite for fragrance wardrobes, emotional storytelling and identity-driven scent choices.
Jul 1st, 2026
A staggering 56% of consumers say beauty brands explain the science of aging unclearly or not at all; a meager 12% state it is explained 'very clearly.'
The Longevity Illusion: FIT’s 2026 Think Tank Exposes the Credibility Gap in Beauty Innovation
A call to action to restructure product development and communication pipelines around verified performance, educational clarity and experiential depth.
Jun 29th, 2026
The new fragrance continues the momentum of the Cloud franchise, which launched in 2018 and quickly became a bestseller, earning Fragrance of the Year at the 2019 Fragrance Foundation Awards.
Ariana Grande Grows Cloud Franchise with New Cloud Aurora Fragrance
Following the success of Cloud Pink in 2023, Cloud has become Grande's top-selling fragrance line.
Jun 29th, 2026
Rather than serving as a celebrity ambassador, Frankel joins as both an investor and strategic partner as dpHUE looks to accelerate growth across specialty retail, e-commerce, social commerce and international markets.
Bethenny Frankel Takes Ownership Stake, Joins dpHUE as Chief Brand Officer
Jun 29th, 2026