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4 Results
Section: Packaging
Packaging
Label Transparency: the Cosmetic Industry’s Secret Weapon
Brands should leverage their labels by carefully considering elements such as imagery, typography and strategic language to attract these transparency-seeking shoppers.
Packaging
Old Spice and Secret Launch Sustainable Packaging
The brands have launched two eco-friendly packaging options, allowing customers to decrease their plastic waste footprint.
Packaging
Hazen Wins Honors for Victoria Secret Packaging Effects
Recognition focused on metallizer effects.
Packaging
Secret… Use Your Packaging to Connect and Protect Your Brand
As the world battles COVID-19, the door is left wide open for counterfeiters to introduce fake cosmetics into the supply chain. Secret... Use your current packaging to protect your brand.
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